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What is Tie?

Tie is a privacy-first website visitor identification platform that helps brands convert anonymous traffic into revenue-driving audiences. It de-anonymizes high-value visitors by providing names, email addresses, advertising IDs, and demographic insights. Tie enables marketers to identify up to 90% of traffic, significantly outperforming traditional identification tools. Brands can select exactly which visitors to enrich based on behavior, intent, and demographics. The platform provides multiple matching algorithms to control lead volume, data quality, and engagement likelihood. Tie integrates directly with email service providers, ad platforms, and SMS tools for real-time re-engagement. Marketers can trigger personalized outreach the moment a visitor abandons a cart or shows buying intent. Tie supports email, SMS, programmatic ads, and even postal activation. Built with compliance in mind, Tie uses opt-in, first- and third-party data aligned with CCPA and other regulations. Automatic opt-out handling ensures consumer privacy is respected at all times. Tie helps brands grow owned audiences, lower acquisition costs, and boost lifetime value. It transforms website traffic into a powerful, measurable growth engine.

What is Gobot?

Gobot provides a strategic solution for companies aiming to manage the rising costs of advertising while navigating the challenges associated with the diminishing use of cookies, all the while developing and monetizing their own first-party audiences. It features the Identity Pixel, designed to track anonymous visitors, facilitating retargeting via email and SMS for those who leave items in their carts. Furthermore, the platform delivers tailored shopping experiences that accumulate customer preferences and recommend appropriate products. Gobot's compatibility with various ecommerce tools and platforms, such as Klaviyo, Attentive, Postscript, Gorgias, and Zendesk, significantly enhances its operational effectiveness. By capturing the email addresses of anonymous visitors who do not fill out forms or engage with popups, businesses can incorporate these fully consented emails into their marketing systems, allowing them to target these users with abandoned cart and browsing campaigns. This strategy not only guarantees compliance through their pre-opted-in shopping network but also enables companies to mitigate losses stemming from restrictions on third-party cookies and ad data. Consequently, Gobot reveals first-party audiences on a large scale, establishing a significant new avenue for performance-driven marketing. This pioneering approach not only boosts customer engagement but also fosters stronger connections with the audience, ultimately leading to increased brand loyalty and sales growth. Additionally, by leveraging these insights, businesses can refine their marketing strategies and better align their offerings with customer needs.

Media

Media

Integrations Supported

Amazon
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Salesforce
Sendlane
Shopify
TikTok

Integrations Supported

Attentive
Google Analytics
Gorgias
Klaviyo
Postscript
Yotpo
Zendesk

API Availability

API Availability

Pricing Information

$499 per month

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Tie

Date Founded

2021

Company Location

United States

Company Website

meettie.com

Company Facts

Organization Name

Gobot

Date Founded

2017

Company Location

United States

Company Website

www.getgobot.com

Categories and Features

Identity Resolution

Not specified

Retargeting

Not specified

Categories and Features

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