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What is Tobii Pro Lab?

Pro Lab is a sophisticated eye tracking software designed specifically for conducting experimental research with Tobii Pro hardware. This adaptable platform supports researchers throughout the entire research journey, catering to both simple and complex experiments. When paired with Tobii Pro hardware, Pro Lab creates a holistic solution for investigating human behavior. It boasts a user-friendly visual interface alongside specialized software tools, which effectively assist researchers from the initial stages of test design and data collection to the intricate process of detailed analysis. By encouraging solid experimental methodologies, Pro Lab allows newcomers to easily begin their eye tracking endeavors while also offering significant flexibility to adapt to changing research needs. Additionally, Pro Lab is meticulously engineered to integrate flawlessly with our range of screen-based and wearable eye trackers, ensuring the efficient processing of data streams for researchers in pursuit of high-quality insights. This collaboration not only improves the overall research experience but also fosters a deeper understanding of the complexities of human behavior, ultimately contributing to more profound research outcomes.

What is CoolTool?

Investigate and validate the subconscious perceptions, thoughts, and emotions of consumers interacting with digital platforms on both desktop and mobile devices. By utilizing online webcam eye tracking technology, we can pinpoint the areas that capture consumer attention. Furthermore, online emotion assessment tools document the emotional responses elicited as users navigate through digital products. Implicit online testing helps reveal the underlying attitudes and beliefs that remain hidden from conscious awareness. Our groundbreaking product, UXReality, offers a holistic alternative to traditional usability laboratories by delivering a virtual research environment. This innovative tool supports UX research for both desktop and mobile platforms from remote locations, allowing users to gain insights through high-quality session recordings that provide a rare glimpse into the user's viewpoint. Moreover, the solution seamlessly incorporates AI-driven eye tracking, emotion analysis, and feedback surveys, which collectively enhance the depth of understanding regarding user experience. By adopting this method, not only is the quality of research improved, but the usability testing process is also made significantly more efficient and accessible to a wider range of researchers. This comprehensive approach enables a more nuanced exploration of consumer behavior in the digital landscape.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
Windows

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Tobii Pro

Date Founded

2001

Company Location

Sweden

Company Website

www.tobiipro.com/product-listing/tobii-pro-lab/

Company Facts

Organization Name

CoolTool

Date Founded

2011

Company Location

United States

Company Website

cooltool.com

Categories and Features

Eye Tracking

Not specified

Categories and Features

Emotion Recognition

Not specified

Eye Tracking

Not specified

Market Research

Data Management
Email / Online
Panel Management
Sample Management
Statistical Analysis
Survey Management

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

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