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What is Tobii Pro Lab?

Pro Lab is a sophisticated eye tracking software designed specifically for conducting experimental research with Tobii Pro hardware. This adaptable platform supports researchers throughout the entire research journey, catering to both simple and complex experiments. When paired with Tobii Pro hardware, Pro Lab creates a holistic solution for investigating human behavior. It boasts a user-friendly visual interface alongside specialized software tools, which effectively assist researchers from the initial stages of test design and data collection to the intricate process of detailed analysis. By encouraging solid experimental methodologies, Pro Lab allows newcomers to easily begin their eye tracking endeavors while also offering significant flexibility to adapt to changing research needs. Additionally, Pro Lab is meticulously engineered to integrate flawlessly with our range of screen-based and wearable eye trackers, ensuring the efficient processing of data streams for researchers in pursuit of high-quality insights. This collaboration not only improves the overall research experience but also fosters a deeper understanding of the complexities of human behavior, ultimately contributing to more profound research outcomes.

What is Eyesee?

Eye tracking stands out as a unique approach in the realm of behavioral studies that captures eye movements and positions, effectively uncovering what captures consumers' attention or gets overlooked. Our remote eye tracking assessments drastically cut costs and time, enabling us to conduct research in over 40 countries globally. To gain a deeper understanding of international consumer behavior, it is vital to move past conventional lengthy surveys and focus groups. This innovative remote behavioral testing not only streamlines the research process but is also economically advantageous, facilitating broad-scale testing across different regions. By utilizing diverse methodologies, we guarantee enhanced predictability in our results. We excel in developing sophisticated shopping and digital environments that respond to the dynamic needs of consumers. As we progress, the retail landscape is on the brink of a significant social transformation. The proliferation of social media has become increasingly important for brands, given its widespread accessibility. Yet, navigating this fiercely competitive digital environment poses notable challenges, especially in breaking through the clutter and translating advertisements into tangible conversions. This shift in consumer engagement highlights the imperative for brands to continually refine and update their strategies. In light of these challenges, staying ahead requires innovative solutions and a proactive approach to market changes.

Media

Media

Integrations Supported

Integrations Supported

Hardis Group

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Webinars
Online Training

Company Facts

Organization Name

Tobii Pro

Date Founded

2001

Company Location

Sweden

Company Website

www.tobiipro.com/product-listing/tobii-pro-lab/

Company Facts

Organization Name

EyeSee

Date Founded

2012

Company Location

Belgium

Company Website

eyesee-research.com

Categories and Features

Eye Tracking

Not specified

Categories and Features

Emotion Recognition

Not specified

Eye Tracking

Not specified

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