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What is Tobii Pro Sticky?

Sticky, developed by Tobii Pro, is a groundbreaking self-service online platform that integrates survey questions with webcam-based eye tracking and emotion analysis, making it easier to conduct intricate quantitative research. This streamlined method offers a time-efficient and cost-effective way to incorporate eye tracking into studies, allowing researchers to examine large consumer panels as they engage with specific shelves, packaging, advertisements, or websites directly from their devices. In contrast to traditional face-to-face research techniques, Sticky provides extensive quantitative eye tracking and emotion analytics at a considerably lower expense. By leveraging the participant's webcam, market researchers gain valuable visual and emotional insights about the effectiveness and attractiveness of various designs, especially in packaging and advertising contexts. The platform also connects effortlessly with online survey tools and global panel providers, ensuring a smooth data collection process that yields quick results. With its innovative features, researchers can easily achieve a deep understanding of consumer behavior and preferences, leading to more informed decision-making. Additionally, this technology empowers businesses to adapt their marketing strategies based on real-time feedback from consumers.

What is Listen?

Listen is an AI-first research platform that automates the customer interview process, providing companies with fast, actionable insights. The platform conducts AI-powered interviews with personalized probing, generating real-time qualitative and quantitative data across various industries. Whether you need to test product concepts, measure brand perception, or evaluate creative content, Listen’s AI ensures that you get comprehensive feedback in hours, not days. With a pool of millions of participants and the ability to work in multiple languages, Listen Labs streamlines customer research while delivering deeper, more authentic insights from both video and text interactions.

Media

Media

Integrations Supported

Integrations Supported

Goldfish
Grok Bot

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Tobii Pro

Date Founded

2001

Company Location

Sweden

Company Website

www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Company Facts

Organization Name

Listen Labs

Date Founded

2023

Company Location

United States

Company Website

listenlabs.ai/

Categories and Features

Emotion Recognition

Not specified

Eye Tracking

Not specified

User Research

Not specified

Categories and Features

AI Interviewing

Not specified

AI Research Tools

Not specified

AI Tools

Not specified

Market Research

Not specified

User Research

Not specified

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