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What is Tomorrow.io?

Tomorrow.io is recognized as the world’s only Weather Intelligence Platform™, providing customized solutions to various industries impacted by weather phenomena. Renowned companies such as the NFL, Uber, Delta, Ford, and National Grid utilize Tomorrow.io to significantly improve their operational efficiency. This platform is meticulously designed to aid organizations in understanding how weather influences their business activities, thereby fostering improved communication among teams and enabling actionable strategies that drive productivity and enhance profit margins. Rather than merely presenting static data, it transforms weather information into actionable insights. Users can consolidate essential data, including crucial locations, weather thresholds, established protocols, and response strategies, all within an intuitive interface. By merging historical, real-time, and predictive weather information from across the globe, the platform maximizes efficiency. Tomorrow.io also includes an interactive map showcasing over 30 weather and air quality metrics, allowing users to track and visualize weather trends using color-coded layers, supported by both short and long-term forecasting options. This all-encompassing strategy equips businesses to navigate the challenges posed by unpredictable weather patterns effectively. Additionally, the platform’s adaptability ensures that organizations remain agile in their decision-making processes, ultimately leading to better resilience against the impacts of weather variability.

What is Nielsen Marketing Cloud?

Boost your return on investment by understanding how your marketing and advertising tactics resonate with audiences at every phase of the customer journey. Discover what your audience truly wants and connect those insights to the media, music, sports, and video content they enjoy the most. Evaluate how successful your campaigns are in meeting brand objectives, and enhance your video offerings by integrating details about popular shows and celebrities to foster a more individualized experience for viewers. This strategy not only strengthens the bond with your audience but also encourages greater engagement and loyalty over time. By focusing on these key aspects, you can create a more compelling brand narrative that resonates deeply with your target demographic.

Media

Media

Integrations Supported

Acxiom Real Identity
Cluster
Digimarc Discover
DynAdmic
Engage3
Eversight Offer Innovation
FuseCommander
Headset
Innovid
MSIGHTS
Media Monitors
MetricFire
NIQ Activate
Syntasa
TABS Analytics
TargetVideo
TourSolver
TrustCommander
Walmart

Integrations Supported

Acxiom Real Identity
Cluster
Digimarc Discover
DynAdmic
Engage3
Eversight Offer Innovation
FuseCommander
Headset
Innovid
MSIGHTS
Media Monitors
MetricFire
NIQ Activate
Syntasa
TABS Analytics
TargetVideo
TourSolver
TrustCommander
Walmart

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tomorrow.io

Date Founded

2015

Company Location

United States

Company Website

www.tomorrow.io

Company Facts

Organization Name

Nielsen

Company Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Categories and Features

GIS

3D Imagery
Census Data Integration
Color Coding
Geocoding
Image Exporting
Image Management
Internet Mapping
Interoperability
Labeling
Map Creation
Map Sharing
Near-Matching
Reverse Geocoding
Spatial Analysis

Categories and Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

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