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What is Totango?

Totango is an enterprise-ready customer success platform designed to support every stage of the customer journey while enabling teams to scale with confidence. It provides a unified environment that blends customer health insights, structured workflows, and automated engagement so organizations can deliver measurable outcomes at scale. With the ability to support multi-product portfolios, layered account hierarchies, and sophisticated operational models, Totango is built for businesses that continuously evolve. Real-time customer context helps teams identify risks early, uncover expansion opportunities, and drive actions that meaningfully improve retention. SuccessBLOCs—Totango’s modular playbooks—allow teams to adopt proven strategies instantly while customizing them to their unique needs. Automated workflows and digital programs help CS teams manage thousands of customers while maintaining a personalized experience. Engagement campaigns ensure customers receive timely, relevant communications that support onboarding, adoption, and renewal. Executives and operations teams benefit from clear reporting across revenue metrics, team performance, and customer behavior trends. Totango’s commitment to security, including SOC 2 compliance and advanced access controls, gives enterprises confidence in their data protection. Altogether, Totango empowers organizations to reduce churn, grow revenue, and deliver sustained customer value at scale.

What is SOMTAB?

Clients’ perceptions of your organization during every interaction, especially during pivotal moments, play a crucial role in shaping their overall feelings towards it. By practicing active listening throughout the customer journey, you can gain a deeper understanding of your clients' requirements and improve your ability to react appropriately. Clearly, evaluating the customer experience is essential for implementing successful business strategies. It is a well-known fact that a happy customer forms the backbone of loyalty. Our support spans every stage of project execution, starting from the design phase and concluding with an analysis of the results. This encompasses the thorough development of customer survey techniques or voice of the customer initiatives. We prioritize continual data gathering from the specified audience and produce comprehensive reports and dashboards that aid in making informed decisions across all levels of the organization. Furthermore, we establish a structured feedback loop strategy that includes follow-up engagement with clients post-survey, featuring strategic design and manager training, to ensure your organization stays aligned with customer expectations. By nurturing this continuous cycle of feedback and enhancement, we help cultivate a customer-centric culture that not only boosts overall satisfaction but also strengthens loyalty. Ultimately, this approach not only benefits your organization but also creates a more meaningful connection with your clients.

Media

Media

Integrations Supported

APIANT
Constant Contact Lead Gen & CRM
Dropbox
Google Cloud BigQuery
Grow
Hightouch
Jira Work Management
MeetRecord
Microsoft Dynamics 365
Microsoft Teams
MinIO
MySQL
PostgreSQL
Rambox
Segment
ServiceNow
Vervemail
Zendesk
Zoho Directory
Zuora

Integrations Supported

APIANT
Constant Contact Lead Gen & CRM
Dropbox
Google Cloud BigQuery
Grow
Hightouch
Jira Work Management
MeetRecord
Microsoft Dynamics 365
Microsoft Teams
MinIO
MySQL
PostgreSQL
Rambox
Segment
ServiceNow
Vervemail
Zendesk
Zoho Directory
Zuora

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$2000 per year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Totango

Date Founded

2010

Company Location

United States

Company Website

www.totango.com

Company Facts

Organization Name

SOM

Date Founded

1986

Company Location

Canada

Company Website

www.som.ca/en/products/customer-experience-management

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Product Analytics

Attribution
Automatic Data Capture
Churn Reporting
Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Data History Retention
Data Labeling
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

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