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What is TrackingDesk?

Continuously monitor, assess, enhance, and fine-tune the performance of your campaigns. Make use of conversion tracking systems that effortlessly connect with top advertising networks. Learn how to link your tools with your chosen advertising networks, traffic sources, and affiliate collaborations. Our ever-expanding integrations with ad networks allow you to quickly adopt new networks while ensuring precise conversion attribution. Take advantage of ready-made templates to facilitate integration with your selected affiliate partners. Leverage Zapier integration to synchronize your campaign data with the daily applications and services you depend on. By choosing TrackingDesk, you gain immediate access to valuable insights regarding your campaigns, enabling you to group, filter, slice, and pivot nearly any campaign attribute to uncover your most profitable traffic sources and audience demographics. Furthermore, you will learn how to connect your marketing stack with Zapier, which allows you to utilize your campaign data across multiple channels, accurately attribute conversions to subscribers, and provide reporting access to media partners and clients. This all-encompassing strategy guarantees that you fully optimize the impact of your marketing initiatives, enhancing your overall return on investment.

What is CPV Lab Pro?

Optimize, monitor, and analyze your marketing efforts using a single tool: CPV Lab. This ad tracking software is designed to assist affiliate marketers and media buyers in evaluating their marketing effectiveness across various channels. Experience effortless integration with well-known advertising platforms like Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, and Clickbank, all made possible through API connections. Additionally, enjoy smooth server-to-server (S2S) integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and more. Make the most of CPV Lab's affiliate link tracker to streamline your marketing processes by gathering all campaign data into an intuitive dashboard for convenient access. Execute split tests on your offers and landing pages, while also utilizing multivariate testing for your landing pages through MV Lab. Gain quick access to cost and conversion data in one centralized location, and take advantage of cookieless tracking methods to enhance privacy. Harness the power of data analytics to fine-tune your campaigns for maximum return on investment (ROI), while effectively detecting and filtering out fraudulent activities with specialized Bot and Proxy filtering. With the flexibility to choose between a self-hosted or cloud-based tracker, CPV Lab offers the comprehensive tools you need to elevate your marketing strategy. Furthermore, this platform allows for easy scalability, ensuring that as your business grows, your marketing capabilities can adapt accordingly.

Media

Media

Integrations Supported

Drip
Facebook
Kit
TUNE
Zoho CRM

Integrations Supported

Adsterra
Baidu
ClickBank
Everflow
Facebook Ads
Instagram Ads
MGID
Meta Ads
Microsoft Advertising
Mondiad
MyLead
Outbrain
PropellerAds
Snapchat Ads
TikTok Ads

API Availability

API Availability

Has API

Pricing Information

$50 per month
Free Version
Free Trial Offered?

Pricing Information

$47 per month
Monthly plans start at $47/mo.
Yearly plans are available, with a big discount (pay only 10 months out of 12).
Also, there is a lifetime plan available.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
On-Prem

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

TrackingDesk

Date Founded

2014

Company Location

Israel

Company Website

www.trackingdesk.com

Company Facts

Organization Name

CPV Lab Pro

Date Founded

2018

Company Location

Romania

Company Website

cpvlab.pro/

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Commission Management
Multi Level Marketing (MLM)

Campaign Management

Channel Management
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

AB Testing

Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys

Affiliate

Affiliate Tracking
Commission Management
Coupon Management
Fraud Detection

Campaign Management

Channel Management
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Analytics

A/B Testing
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
ROI Tracking

Performance Marketing

Not specified

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