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What is TrafficHaus?

TrafficHaus represents a state-of-the-art advertising platform that aims to enhance the efficiency of inventory and financial management for both publishers and advertisers. Developed by publishers for publishers, it adopts a flexible CPM model and employs advanced algorithms within a self-serve live bidding framework. Initially, the platform offers a run-of-network option that allows publishers to sell their inventory effortlessly to their current clients without incurring any costs. Moreover, advertisers can utilize TrafficHaus to capitalize on their unsold inventory, ensuring that no potential revenue is left untapped. Users have the freedom to select ad sizes, placements, volumes, geographic targeting, and device types for their campaigns, enabling them to bid for traffic according to their preferences. The sophisticated algorithm evaluates each advertiser's bid and budget against minimum thresholds set by publishers or the platform, while also taking into account geographical demographics and unique valuations derived from both bids and comparative analytics. This strategic methodology not only optimizes revenue generation for publishers but also customizes the advertising experience for advertisers, ensuring their specific requirements are met. By providing such a versatile and tailored approach, TrafficHaus effectively bridges the gap between supply and demand in the advertising landscape.

What is MaxValue?

MaxValue provides an extensive range of digital advertising formats that seamlessly integrate with your website's content. Additionally, their cutting-edge real-time header bidding technology employs sophisticated data science and machine learning strategies to obtain the highest possible bids for your inventory, drawing from a broad selection of premier demand-side platforms (DSPs). Publishers can anticipate a revenue boost of at least 25% within just 1 to 3 weeks of implementing MaxValue's services, and the company stands behind its promise by offering a refund of any shortfall if these results are not achieved. This guarantee highlights their commitment to delivering exceptional value to their clients, establishing them as a trustworthy ally for online publishers. Moreover, their proactive approach in ensuring satisfaction sets them apart in the competitive landscape of digital advertising.

Media

Media

No images available

Integrations Supported

EXADS

Integrations Supported

EXADS

API Availability

Has API

API Availability

Has API

Pricing Information

$50
Free Trial Offered?
Free Version

Pricing Information

$25
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TrafficHaus

Date Founded

2010

Company Location

United States

Company Website

www.traffichaus.com/advertisers.php

Company Facts

Organization Name

MaxValue Media

Date Founded

2013

Company Location

United States

Company Website

maxvalue.media/

Categories and Features

Categories and Features

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