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What is TrafficHaus?

TrafficHaus represents a state-of-the-art advertising platform that aims to enhance the efficiency of inventory and financial management for both publishers and advertisers. Developed by publishers for publishers, it adopts a flexible CPM model and employs advanced algorithms within a self-serve live bidding framework. Initially, the platform offers a run-of-network option that allows publishers to sell their inventory effortlessly to their current clients without incurring any costs. Moreover, advertisers can utilize TrafficHaus to capitalize on their unsold inventory, ensuring that no potential revenue is left untapped. Users have the freedom to select ad sizes, placements, volumes, geographic targeting, and device types for their campaigns, enabling them to bid for traffic according to their preferences. The sophisticated algorithm evaluates each advertiser's bid and budget against minimum thresholds set by publishers or the platform, while also taking into account geographical demographics and unique valuations derived from both bids and comparative analytics. This strategic methodology not only optimizes revenue generation for publishers but also customizes the advertising experience for advertisers, ensuring their specific requirements are met. By providing such a versatile and tailored approach, TrafficHaus effectively bridges the gap between supply and demand in the advertising landscape.

What is RollerAds?

RollerAds functions as a high-efficiency, self-service advertising network, offering a range of impactful formats such as browser push notifications, in-page push notifications, and OnClick (pop-under) ads, all backed by advanced anti-fraud systems and optimization strategies. The platform features a significant global presence and enables precise targeting options, empowering advertisers to focus on their ideal audience based on various criteria like geographic location (country, region, city), operating system or browser, device type, internet service provider or carrier, connection type, subscription age, IP range, specific hours of the day, and the ability to create custom white or blacklists. Users can take advantage of a user-friendly campaign management interface that provides real-time analytics and bidding controls (CPC for push notifications and CPM for pop-unders), along with a low minimum deposit requirement for greater budget flexibility. Publishers, which include both website and app owners, can utilize RollerAds tags to effectively monetize their audience by choosing revenue models that best suit their traffic characteristics, thereby optimizing their potential earnings. This mutually beneficial strategy not only improves advertising performance but also cultivates a cooperative dynamic between advertisers and publishers, ultimately leading to enhanced outcomes for all involved. Additionally, the platform's commitment to innovation ensures that it remains at the forefront of the advertising industry, continually adapting to the evolving needs of its users.

Media

Media

Integrations Supported

EXADS
PayPal

Integrations Supported

EXADS
PayPal

API Availability

Has API

API Availability

Has API

Pricing Information

$50
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TrafficHaus

Date Founded

2010

Company Location

United States

Company Website

www.traffichaus.com/advertisers.php

Company Facts

Organization Name

RollerAds

Company Location

United States

Company Website

rollerads.com

Categories and Features

Categories and Features

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