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What is Trajaan?

Trajaan is an innovative search intelligence platform designed specifically for consumer insights and media teams in global brands. The queries consumers enter into search engines provide deep insights into their hopes, concerns, and possible obstacles to making purchases. It is crucial to pay attention to even the faintest signals from your market environment. By analyzing a variety of categorized search queries, you can discover new brands, products, or services that have the potential to become your next bestsellers. Additionally, you can find out which brands and products are resonating most with consumers across different countries, regions, or cities, allowing you to refine your product offerings and merchandising tactics accordingly. With Trajaan, you receive smart recommendations every minute to help you optimize your strategies in organic search, paid advertising, featured snippets, and AI-generated responses. The platform collects search metrics from a wide array of data sources, functioning at different intervals and across multiple geographic areas. This means you can access a unified database that provides advanced analytical capabilities beyond mere 'search volume,' such as insights into local market preferences. Such a detailed analysis empowers brands to make well-informed decisions, ensuring that they can effectively navigate and thrive in a competitive market landscape. This ability to adapt and evolve based on real-time data is essential for staying ahead in today's fast-paced business environment.

What is BERA?

Traditional quarterly reports and brand tracking merely reflect past performance and offer little insight into the future. Fortunately, there is now a more effective method for customers to grasp their motivations and feelings, enabling them to convert this understanding into strategic business decisions. Imagine the difference between using conventional paper maps and a GPS navigation system like Waze; while both can guide you, only the latter prevents you from retracing your steps. This is the advantage BERA offers. By utilizing BERA, you can maintain a forward-looking perspective rather than being mired in past data. The platform merges marketing insights with financial analysis to deliver a thorough and nuanced overview of your company, allowing business leaders to access real-time key performance indicators across various audiences, categories, and broader contexts through our innovative causal algorithm. BERA empowers leaders with actionable insights and predictive analytics, paving the way for decisions that enhance brand performance and drive overall business success. In a world where staying ahead of the competition is paramount, BERA is the tool that enables you to do just that.

Media

Media

Integrations Supported

Amazon
Baidu
Bing
Google
Google Cloud Platform
NAVER
Pinterest
TikTok
Voxpopme
Walmart
WeChat
Yahoo Search

Integrations Supported

Amazon
Baidu
Bing
Google
Google Cloud Platform
NAVER
Pinterest
TikTok
Voxpopme
Walmart
WeChat
Yahoo Search

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trajaan

Company Location

United States

Company Website

trajaan.io

Company Facts

Organization Name

BERA

Date Founded

2013

Company Location

United States

Company Website

bera.ai/

Categories and Features

SEO

A/B Testing
Artificial Intelligence (AI)
Auditing
Competitor Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Keyword Tracking
Link Management
Localization
Mobile Search Tracking
Rank Tracking
Revenue Management
User Management

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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