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What is TransUnion Digital Business Profile?

TransUnion Digital Business Profile empowers organizations to manage their business identity across the web with exceptional accuracy, confidence, and scale. It solves the widespread problem of inconsistent business listings by enabling brands to verify and enhance their location information through one unified platform. Every profile is geo-coded and scored for completeness, helping businesses maintain authoritative presence across search engines, directories, mobile apps, and navigation systems. With more than 80 premiere data partners, including Apple Maps, Bing, MapQuest, and NextDoor, TransUnion ensures broad and reliable distribution of updates. Small businesses enjoy a fast, user-friendly workflow, while enterprises can manage thousands of locations with bulk tools and automated processes. Agencies and resellers benefit from packaged services that they can resell for additional value and revenue. Data licensers receive high-confidence business data delivered in real time, supporting analytics, mapping, and identity verification. The platform’s accuracy reduces customer confusion, improves search performance, and strengthens local reputation. As a trusted provider in local search identity management, TransUnion maintains authorized relationships with national brands, search platforms, and digital partners. With Digital Business Profile, companies secure their presence everywhere consumers look.

What is Audigent?

Audigent emerges as a leading platform that excels in data activation, curation, and identity solutions. By harnessing cutting-edge technology, it successfully utilizes privacy-compliant first-party data to enhance media addressability and facilitate monetization on a grand scale without relying on cookies. As a trailblazer in data curation, Audigent is recognized for its unique identity solution, Hadron ID™, which is revolutionizing the programmatic advertising landscape. The platform boasts advanced products like SmartPMP™ and ContextualPMP™, which leverage artificial intelligence and machine learning to deliver consumer-safe data paired with premium inventory across extensive networks. Widely respected among major global brands and media agencies, Audigent effectively oversees more than 100,000 campaigns each month. Its validated and opt-in data solutions play a crucial role in driving revenue for esteemed publishers and partners, such as Condé Nast, TransUnion, Warner Music Group, Penske, a360 Media, Fandom, and many others. Audigent’s ongoing dedication to innovation and quality ensures it remains at the forefront of the industry, consistently delivering impactful data-driven solutions that meet the evolving needs of its clients. As it continues to refine its offerings, the platform is poised to influence the future of advertising even further.

Media

Media

Integrations Supported

AdMedia
Azure Marketplace
Evolv Al
Eyeota
Proximic by Comscore
TrueTargeting

Integrations Supported

AdMedia
Azure Marketplace
Evolv Al
Eyeota
Proximic by Comscore
TrueTargeting

API Availability

Has API

API Availability

Has API

Pricing Information

$79 per year
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TransUnion

Date Founded

1968

Company Location

United States

Company Website

www.neustarlocaleze.biz

Company Facts

Organization Name

Audigent, a part of Experian

Date Founded

2016

Company Location

United States

Company Website

audigent.com

Categories and Features

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

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