Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • Hightouch Reviews & Ratings
    474 Ratings
    Company Website
  • GWI Reviews & Ratings
    198 Ratings
    Company Website
  • Code-Cube.io Reviews & Ratings
    7 Ratings
    Company Website
  • D&B Connect Reviews & Ratings
    188 Ratings
    Company Website
  • Iris Identity Protection Reviews & Ratings
    3 Ratings
    Company Website
  • AI Video Cut Reviews & Ratings
    1 Rating
    Company Website
  • Attentive Reviews & Ratings
    1,546 Ratings
    Company Website
  • AmpiFire Reviews & Ratings
    54 Ratings
    Company Website
  • TelemetryTV Reviews & Ratings
    279 Ratings
    Company Website
  • OptiSigns Reviews & Ratings
    8,195 Ratings
    Company Website

What is TransUnion TruAudience?

Transform the effectiveness of your omnichannel media efforts by leveraging cutting-edge identity-centric marketing innovations. TruAudienceâ„¢ provides a robust marketing and measurement framework powered by data, featuring a wide array of privacy-conscious identity resolution, data enhancement, audience targeting, and advanced analytics solutions. Enhance your data strategy with a comprehensive identity source that enables seamless engagement with audiences across all marketing channels. Regularly evaluate and improve the impact of your marketing investments to optimize returns. TruAudience connects your data, teams, and marketing platforms through a cohesive identity graph, resulting in enhanced outcomes. This integration facilitates more accurate audience targeting and personalized engagement across both paid and owned media channels. Reallocate your media budget effectively, redefine your audience segments, and optimize creative and publisher placements to better meet your marketing objectives. In doing so, you can harness these advanced tools to propel your marketing strategy to new heights of both efficiency and effectiveness, ultimately leading to a more successful campaign. Embracing this innovative approach can significantly transform how you engage with your audience.

What is Ekaav?

Ekaav is an advanced software platform designed for meticulous visual audience journey planning, specifically crafted for modern marketing teams. Unlike conventional project management tools that only organize tasks, Ekaav empowers marketers to develop the essential strategy for every campaign. Users can design audience journeys, detail campaign stages, map touchpoints, connect customer results, and visualize the transition of prospects from initial awareness to final conversion. Leveraging Ekaav facilitates the ability to: - Customize marketing journeys for targeted audiences - Develop visually striking multi-channel campaigns - Monitor customer interactions and their outcomes - Structure messaging and calls to action effectively - Display campaign strategies in an engaging manner - Collaborate effortlessly with teams and clients - Replace cumbersome spreadsheets, slide decks, and outdated documents, thereby enhancing the entire marketing workflow. This allows teams to focus more on creativity and less on administrative tasks, resulting in more efficient campaign execution.

Media

Media

No images available

Integrations Supported

Databricks
Eyeota
Proximic by Comscore

Integrations Supported

Databricks
Eyeota
Proximic by Comscore

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$29/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TransUnion

Date Founded

1968

Company Location

United States

Company Website

www.transunion.com/solution/truaudience

Company Facts

Organization Name

Ekaav

Date Founded

2026

Company Location

India

Company Website

ekaav.app

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Popular Alternatives

Popular Alternatives

ONEcount Reviews & Ratings

ONEcount

GCN Publishing, Inc.