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What is Trax?

Trax enables brands and retailers to adeptly navigate the changing retail environment, where merging physical and digital experiences leads to improved customer satisfaction at the shelf level. By providing a thorough and accurate approach for consumer packaged goods (CPG) manufacturers and retailers to monitor, quantify, and evaluate shelf activity, Trax positions itself as a frontrunner in the industry. The platform's real-time tracking and analytical features deliver insights into aisle dynamics, contributing to enhanced operational efficiency. Poorly managed shelves can result in unhappy customers and lost sales; yet, retailers frequently struggle to have enough personnel to promptly address every problem. With Trax, shelves are scanned automatically, conditions are assessed, and essential adjustments are prioritized to unlock the full potential of each aisle. This ensures consistent optimal positioning of products across all stores. Additionally, Trax Retail Execution utilizes state-of-the-art image-recognition technology and sophisticated deep-learning algorithms to digitize shelf data, which ultimately stimulates sales growth and improves the shopping experience. By adopting these advanced tools, retailers can achieve a smooth integration of their physical and digital strategies, leading not only to better performance but also to a stronger connection with their customers. The evolution of retail demands such innovative solutions to meet the expectations of today’s shoppers.

What is Fractal Analytics?

Gain valuable insights through the accurate recognition of objects in images and videos, a process that can significantly boost efficiency across multiple sectors. AI technology offers a myriad of benefits, from tracking individuals during events to ensuring that merchandise is appropriately displayed on retail shelves. By sorting image objects into relevant categories, detailed analyses become possible. For example, insurance companies can harness AI algorithms to assess damage to properties and vehicles, resulting in more accurate claims for their clients. The immediacy of insights provided by this technology supports prompt decision-making during critical moments. In addition, AI algorithms facilitate real-time processing for various uses, such as facial recognition. Understanding consumer behavior is also enhanced by examining their actions captured on video streams, whether in stores or at live functions. This level of analysis enables companies to gain deeper insights into customer interactions with products and brands, leading to an enriched overall experience. Furthermore, AI-enhanced analytics applied to satellite imagery can be utilized to observe real-time traffic scenarios, analyze parking lot occupancy, and more effectively categorize different types of buildings. This wide-ranging applicability underscores the transformative potential of AI across various fields, showcasing how its integration can lead to innovative solutions and improved operational outcomes.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

Singapore

Company Website

traxretail.com

Company Facts

Organization Name

Fractal

Company Location

United States

Company Website

fractal.ai/image-video-analytics/

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Categories and Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Computer Vision

Blob Detection & Analysis
Building Tools
Image Processing
Multiple Image Type Support
Reporting / Analytics Integration
Smart Camera Integration

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Text Mining

Boolean Queries
Document Filtering
Graphical Data Presentation
Language Detection
Predictive Modeling
Sentiment Analysis
Summarization
Tagging
Taxonomy Classification
Text Analysis
Topic Clustering

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