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What is Trendalytics?

We help you make wise financial decisions by streamlining and elucidating predictive data, allowing retailers to adopt proactive strategies. Keep a vigilant eye on your competitors, be aware of influential figures in the market, and reveal patterns in consumer demand. Spotting new trends is crucial; assess whether they are top sellers or resonate widely. With a simple click, you can evaluate competitors’ products, color options, variety, and pricing approaches. This empowers you to capitalize on trends at the most advantageous time. Trendalytics leverages information from Google Trends, social media channels, and e-commerce data to identify which trends are gaining traction and which have already peaked. Furthermore, the platform offers a concise overview of a trend's lifecycle, detailing its peak, growth, decline, or stability, along with its momentum on social media. Our dedicated team of industry experts provides weekly data-driven trend analyses and in-depth monthly intelligence reports, keeping you well-informed and strategically positioned in the market. By continuously accessing these valuable insights, you can adeptly adjust your offerings to meet evolving consumer preferences and stay ahead of industry shifts. This proactive approach not only enhances your competitive edge but also fosters long-term success in an ever-changing marketplace.

What is IRI?

In a conversation among various leaders at IRI, they underscore the distinctive characteristics that set their organization apart, including a culture deeply rooted in innovation, a steadfast dedication to providing the best solutions for their clients’ issues, and a collaborative approach that promotes business transformation and growth. IRI utilizes its cutting-edge technology platform, IRI Liquid Data®, to offer extensive big data, predictive analytics, and insightful forecasts aimed at helping companies in the consumer packaged goods (CPG), over-the-counter healthcare, retail, and media industries refine their marketing strategies and expand their reach. Perry stresses the significance of navigating IRI at the intersection of CPG and technology through a genuine and inclusive lens, while also harmonizing vital business protocols with creative concepts. A recent study reveals that as customers increasingly return to brick-and-mortar stores, impactful front-end merchandising can significantly improve the shopping experience, acting as a key driver for boosting impulse purchases among retailers. This changing environment highlights the imperative for businesses to remain agile in responding to shifting consumer habits and preferences, ensuring they stay relevant and competitive in the market. In light of these insights, organizations must constantly evolve their strategies to meet the demands of modern consumers.

Media

Media

Integrations Supported

IT Retail POS

Integrations Supported

IT Retail POS

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trendalytics

Date Founded

2013

Company Location

United States

Company Website

www.trendalytics.co

Company Facts

Organization Name

IRI

Date Founded

1979

Company Location

United States

Company Website

www.iriworldwide.com/en-us

Categories and Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Categories and Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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