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What is TrueCar?

TrueCar provides a robust digital platform designed to help certified dealers effectively oversee their operations and online visibility in the TrueCar automotive marketplace, streamlining processes such as managing vehicle listings, adjusting prices, engaging with prospects, and handling critical administrative tasks. Within this integrated portal, dealers have the capability to adjust vehicle pricing using tools like the VIN Pricing Manager, while also overseeing their lead delivery preferences, email accounts, and tracking the history of bounced communications. Moreover, the platform facilitates the configuration of user roles and access rights for various team members, including personnel from sales, accounting, and administration. Dealers can easily access, download, and submit vital financial documents, including invoices, statements, and co-op paperwork, in addition to submitting credit requests and reviewing payment histories, all while avoiding the burdens of manual paperwork. The platform also incorporates features that enhance the TrueCar+ digital retailing experience, allowing dealers to engage in the online car buying process, track delivery orders, and tailor the presentation of their inventory to attract potential buyers more effectively. This all-encompassing system not only simplifies operational tasks for dealers but also significantly improves the overall car buying journey for consumers, fostering a more efficient marketplace. As a result, both parties benefit from a streamlined approach that enhances satisfaction and promotes better sales outcomes.

What is DealerDNA?

Effortlessly highlight the ideal payment choices for each vehicle, broaden your audience reach, and boost buyer enthusiasm. By utilizing real-time automated solutions, complex marketing channels are smoothly integrated to display the most favorable payment arrangements for every vehicle. As inventory levels or promotional offers change, prompt updates are made across the dealer's marketing platforms, including dedicated special offers landing pages, inventory detail pages, search engine advertisements, and digital remarketing banners. The cutting-edge iAutopilot™ module from DealerDNA provides an exceptionally intricate and finely-tuned advertising strategy, establishing itself as a frontrunner in the industry. This configuration allows dealers to significantly reduce expenses, taking advantage of a competitive Cost-Per Click (CPC) and management fee structure. In addition, DealerDNA’s advanced Calculator Tool gives customers real-time updates on the latest manufacturer incentives, rebates, and financing options from trusted lenders—highlighting the best available payment choices while ensuring transparency and accelerating the sales process. This all-encompassing approach not only boosts customer engagement but also optimizes dealer operations, creating a more efficient sales environment. By continuously adapting to market dynamics, this system ensures that both dealers and customers enjoy a seamless and productive experience.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Online Training

Company Facts

Organization Name

TrueCar

Company Location

United States

Company Website

dealerportal.truecar.com

Company Facts

Organization Name

DealerDNA

Date Founded

1997

Company Location

United States

Company Website

www.dealerdna.com

Categories and Features

Auto Dealer

Not specified

Automotive Data

Not specified

Categories and Features

Auto Dealer

Accounting
Buy-Here-Pay-Here
Collections Management
Contact Database
Customer Database
Document Management
Financing Management
Inventory Management
Lease Management
New Car Dealer
New Car Lot
Online Inventory
Sales Management
Used Car Lot
Website Integration

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