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What is TrueCar?

TrueCar provides a robust digital platform designed to help certified dealers effectively oversee their operations and online visibility in the TrueCar automotive marketplace, streamlining processes such as managing vehicle listings, adjusting prices, engaging with prospects, and handling critical administrative tasks. Within this integrated portal, dealers have the capability to adjust vehicle pricing using tools like the VIN Pricing Manager, while also overseeing their lead delivery preferences, email accounts, and tracking the history of bounced communications. Moreover, the platform facilitates the configuration of user roles and access rights for various team members, including personnel from sales, accounting, and administration. Dealers can easily access, download, and submit vital financial documents, including invoices, statements, and co-op paperwork, in addition to submitting credit requests and reviewing payment histories, all while avoiding the burdens of manual paperwork. The platform also incorporates features that enhance the TrueCar+ digital retailing experience, allowing dealers to engage in the online car buying process, track delivery orders, and tailor the presentation of their inventory to attract potential buyers more effectively. This all-encompassing system not only simplifies operational tasks for dealers but also significantly improves the overall car buying journey for consumers, fostering a more efficient marketplace. As a result, both parties benefit from a streamlined approach that enhances satisfaction and promotes better sales outcomes.

What is Edmunds?

Edmunds Dealer Solutions provides a wide range of digital marketing, inventory management, and sales-boosting tools designed to help automotive dealerships connect with car buyers, generate higher-quality leads, and increase sales by leveraging Edmunds' extensive automotive audience and exclusive data. Dealerships can list their new and used vehicle inventories on the Edmunds marketplace, enabling potential customers to access information about pricing, incentives, and available cars, which in turn boosts the views on vehicle detail pages and directs shoppers to dealer websites or contact forms. The platform also includes messaging and engagement features like CarCode, which consolidates customer communications through web chat, SMS, and Facebook Messenger into a single user-friendly interface, helping sales teams to effectively engage with consumers who are ready to buy. Furthermore, Edmunds supports dealers’ merchandising and advertising strategies by showcasing inventory on widely-used platforms such as Facebook Marketplace and various social media sites, utilizing targeted marketing campaigns to enhance visibility. This comprehensive strategy not only attracts more traffic but also fosters improved relationships between dealers and potential customers, ultimately creating a more dynamic automotive marketplace. Overall, by integrating these tools, dealerships can significantly elevate their sales performance and customer engagement.

Media

Media

Integrations Supported

Integrations Supported

Facebook Marketplace
Facebook Messenger
Google Business Messages
Instagram

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Chromebook

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

TrueCar

Company Location

United States

Company Website

dealerportal.truecar.com

Company Facts

Organization Name

Edmunds

Date Founded

1966

Company Location

United States

Company Website

dealers.edmunds.com/index

Categories and Features

Auto Dealer

Not specified

Automotive Data

Not specified

Categories and Features

Auto Dealer

Not specified

Automotive Data

Not specified

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