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What is Vectaury?

Vectaury utilizes geolocation data to significantly improve the marketing efforts of retailers, whether at single locations or throughout their entire chains. With an array of decision support tools available, businesses can effectively roll out strategic marketing, communication, and network management initiatives. By delving into aspects such as the catchment area, customer demographics, and competitive dynamics, retailers can uncover invaluable insights regarding their point of sale. This analysis enables the evaluation of how both digital and traditional advertising campaigns impact in-store traffic, facilitating a more effective optimization of the media mix. Furthermore, the platform features a specialized decision support tool aimed at increasing the success rate of establishing new retail sites, promoting a well-planned approach to growth. Through the application of these insights, companies are equipped to make data-driven decisions that not only enhance their current operations but also open doors for future expansion possibilities. Moreover, the continual refinement of strategies based on real-time data ensures that retailers stay competitive in an ever-evolving market landscape.

What is Dolmen?

In an era where digital interactions are becoming increasingly vital for consumers, an astonishing 95% of retail revenue still comes from physical locations. These stores are crucial in helping you gain a better understanding of your clientele. By attracting new customers, you can uncover valuable insights regarding their preferences, buying habits, family situations, and the other retail venues they visit. It is crucial to enhance your database while creating relevant customer segments within a thoroughly secure environment. Elevate the effectiveness of your marketing strategies by utilizing diverse channels like email, SMS, rich SMS, and direct mail. Dolmen acts as a community-centric customer marketing platform that empowers retail businesses to collect and utilize data from both existing and potential customers. With an emphasis on building qualified databases, you can enrich your understanding of customer behavior. This comprehensive marketing solution streamlines the management of your promotional efforts while enabling data gathering across mobile, web, and in-store settings. Employing these resources allows businesses to craft a more tailored experience for every individual customer, ultimately fostering loyalty and driving sales. Enhancing customer relationships can lead to a deeper connection that benefits both the retailer and the consumer.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Vectaury

Date Founded

2014

Company Location

France

Company Website

vectaury.io

Company Facts

Organization Name

Dolmen

Date Founded

2011

Company Location

France

Company Website

www.dolmen-tech.com/uk/

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Store Locator

Analytics
Automatic Location Detection
Directions
Distance Calculation
Event Promotions
Mapping
Product Search Filtering
Promotions / Coupons
Search
White Label

Categories and Features

Local Marketing

Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management

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