Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • CallTrackingMetrics Reviews & Ratings
    927 Ratings
    Company Website
  • Triple Whale Reviews & Ratings
    488 Ratings
    Company Website
  • Klaviyo Reviews & Ratings
    5,288 Ratings
    Company Website
  • CampaignTrackly Reviews & Ratings
    56 Ratings
    Company Website
  • Code-Cube.io Reviews & Ratings
    7 Ratings
    Company Website
  • CallHub Reviews & Ratings
    426 Ratings
    Company Website
  • DirectMail2.0 Reviews & Ratings
    7 Ratings
    Company Website
  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • ManageEngine ADAudit Plus Reviews & Ratings
    521 Ratings
    Company Website
  • BrandMap® 10 Reviews & Ratings
    Company Website

What is Veritone Attribute?

Veritone Attribute is an all-encompassing tool for broadcast attribution that enhances the performance of linear TV and radio advertising campaigns by associating advertisements with web lift in near real-time. This innovative platform allows you to track and visualize campaign metrics, demonstrating the influence of ads on web traffic and unique visitor counts to websites. Tailored specifically for broadcasters, Veritone Attribute equips you with essential tools for assessing ad performance, which in turn helps in securing and attracting more clients through tangible ROI insights. You can draw connections between ads and web lift, presenting this information through visually appealing and easily shareable reports. By effectively leveraging data, both radio and television can strengthen their competitiveness against digital platforms, striving to capture a greater portion of advertisers' spending. Employ near-real-time performance analytics to link web engagement to your broadcast initiatives, enabling you to assess the effectiveness of your campaigns and make timely adjustments based on various metrics such as specific days, time slots, and creative components. This level of adaptability not only enhances the efficiency of your advertising efforts but also ensures they remain agile in response to the dynamic market environment, ultimately leading to improved overall outcomes. With such insights, advertisers can make informed decisions that align with shifting consumer behaviors.

What is SegmentStream?

Recover potentially lost conversions caused by intelligent tracking prevention, private browsing modes, and the intricate nature of cross-device and cross-browser customer journeys through SegmentStream's AI-enhanced predictive attribution. Centralize all your marketing data within your Google BigQuery data warehouse for streamlined and automated reporting on cross-channel ROI, while ensuring that the data is deduplicated. This comprehensive enterprise solution integrates and consolidates your advertising expenditures, website and mobile app performance, CRM information, and offline conversions into a single, cohesive platform that simplifies marketing ROI reporting. You can effortlessly visualize your reports with your business intelligence tools of choice, allowing for greater analysis and understanding. By employing SegmentStream's predictive attribution, you can uncover the genuine effectiveness of your marketing efforts in a world that is increasingly moving away from cookies. This capability allows for immediate evaluation of the true incremental impact from various sources of marketing traffic, eliminating the need to wait for a conversion event, and accommodates situations where a conversion might take place across multiple browsers or devices. This approach not only keeps you well-informed but also empowers you to make timely and informed decisions based on precise data, ultimately enhancing your marketing strategy. Additionally, the insights gained can help refine future campaigns, ensuring that each marketing dollar is spent effectively.

Media

Media

Integrations Supported

AdRoll
AppsFlyer
Awin
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Cloud BigQuery
Google Sheets
LinkedIn
Meta Ads
Microsoft Advertising
Pinterest
Pipedrive
RTB House
Salesforce
Snapchat
Taboola
TikTok
X (Twitter)

Integrations Supported

AdRoll
AppsFlyer
Awin
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Cloud BigQuery
Google Sheets
LinkedIn
Meta Ads
Microsoft Advertising
Pinterest
Pipedrive
RTB House
Salesforce
Snapchat
Taboola
TikTok
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$5,000 / month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Veritone

Date Founded

2014

Company Location

United States

Company Website

www.veritone.com/applications/attribute/

Company Facts

Organization Name

SegmentStream

Date Founded

2018

Company Location

United Kingdom

Company Website

segmentstream.com

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Popular Alternatives

Popular Alternatives

Airbridge Reviews & Ratings

Airbridge

AB180