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What is Viant Advertising Cloud?

The Viant Advertising Cloud is an all-encompassing collection of cloud-based resources tailored to assist marketers in pinpointing the most appropriate consumers by leveraging insights from leading data sources, promoting engagement across multiple channels, and evaluating the impact of their advertising initiatives on sales and other essential performance indicators (KPIs). Featuring three primary applications, the Ad Cloud allows marketers to strategize, execute, and analyze their campaigns using a cohesive set of people-centric tools. Viant is devoted to enabling brands to manage their advertising campaigns seamlessly while maintaining transparency in their people-based marketing endeavors. To uphold this promise, a diverse range of tools has been embedded throughout the Ad Cloud, ensuring efficient workflows and clear visibility into advertising tactics and results. Additionally, Viant offers direct access to the underlying technology that powers all Ad Cloud applications, further emphasizing our commitment to equipping marketers with the latest and most effective resources. This strategy not only boosts the efficiency of campaigns but also cultivates trust and responsibility in advertising methodologies. With these capabilities, marketers can navigate the complexities of the digital landscape with greater confidence and precision.

What is Evaluate?

No matter if you operate a real estate firm, a healthcare institution, an accounting office, an agricultural enterprise, a legal practice, or a small to medium-sized business, your enthusiasm for your profession is unmistakable. You are devoted to delivering top-notch service, attaining exceptional outcomes, and creating a memorable experience for your customers. To truly thrive in these pursuits, it is vital to partner with the right collaborator. You require a companion who possesses the essential tools, innovative solutions, and marketing expertise to help you realize your goals and advance your business. Our Marketing & Media specialists are dedicated to one singular focus: empowering businesses to succeed. We excel in designing and implementing impactful marketing and media strategies, linking brands with qualified leads through precision-targeted digital advertising. By pinpointing moments when potential clients who align with your ideal demographic are active online, we significantly enhance their digital interaction, ensuring they engage with your display, native, and video advertisements effectively. Our dedication lies not only in fulfilling your expectations but in surpassing them, ultimately driving the success of your business while fostering a long-term partnership that adapts to your evolving needs.

Media

Media

Integrations Supported

Eyeota
Ours Privacy
Proximic by Comscore

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Viant

Date Founded

1999

Company Location

United States

Company Website

help.viantinc.com/hc/en-us/articles/360008549794-Viant-Advertising-Cloud

Company Facts

Organization Name

Evaluate

Date Founded

2018

Company Location

Nigeria

Company Website

evaluate.ng/

Categories and Features

Display Advertising

Not specified

Mobile Advertising

Not specified

Video Advertising

Not specified

Categories and Features

Display Advertising

Not specified

Video Advertising

Not specified

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