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What is Vistar?

Vistar is transforming the out-of-home advertising industry by leveraging cutting-edge technology that enhances the efficiency of purchasing, selling, and managing digital signage media. Their all-encompassing programmatic framework is crafted to unlock the full potential of digital out-of-home (DOOH) advertising for companies. This framework includes a demand-side platform (DSP), a supply-side platform (SSP), and digital signage software, encompassing both their advertising platform and Cortex, all integrated harmoniously to support data-driven, automated, and quantifiable transactions within the DOOH realm. With automated creative transcoding, businesses can ensure that standard creative sizes are presented perfectly on any out-of-home display. By utilizing first-party data or collaborating with industry experts, brands can refine their targeting strategies, allowing for consistent targeting across all DOOH channels effortlessly and without manual effort. Vistar’s innovative solutions enable advertisers to connect with audiences in physical spaces, simplifying the process of reaching potential customers in their everyday environments. In this way, Vistar not only enhances advertising effectiveness but also elevates the overall consumer experience in the realm of out-of-home advertising.

What is Alfi?

Alfi, Inc. focuses on creating captivating digital advertising experiences in outdoor settings. By harnessing artificial intelligence and computer vision technologies, Alfi strives to produce advertisements that effectively connect with audiences. Their proprietary AI algorithm can discern subtle facial expressions and perceptual cues, enabling it to identify potential customers interested in particular products. Crucially, this automated system prioritizes user privacy, steering clear of tracking techniques, cookie storage, and identifiable personal information. Advertising agencies gain an advantage through access to real-time analytics, which provide valuable insights into interactive engagement, emotional reactions, and click-through rates, metrics that often remain unavailable to conventional outdoor advertisers. Committed to improving consumer interactions, Alfi utilizes AI and machine learning to capture insights into human behavior, which aids in delivering more tailored content and enriches the consumer journey. This forward-thinking strategy not only enhances advertising effectiveness but also positions Alfi as a frontrunner in the rapidly changing digital advertising arena, where innovation and consumer engagement are paramount.

Media

Media

Integrations Supported

Advantage
Eyeota
Google Ads
Instagram
LinkedIn
SeenLabs
Vendron
YouTube

Integrations Supported

Advantage
Eyeota
Google Ads
Instagram
LinkedIn
SeenLabs
Vendron
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Vistar Media

Date Founded

2011

Company Location

United States

Company Website

vistarmedia.com

Company Facts

Organization Name

Alfi

Company Location

United States

Company Website

www.getalfi.com

Categories and Features

Categories and Features

Computer Vision

Blob Detection & Analysis
Building Tools
Image Processing
Multiple Image Type Support
Reporting / Analytics Integration
Smart Camera Integration

Deep Learning

Convolutional Neural Networks
Document Classification
Image Segmentation
ML Algorithm Library
Model Training
Neural Network Modeling
Self-Learning
Visualization

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

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