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What is Vistar?

Vistar is transforming the out-of-home advertising industry by leveraging cutting-edge technology that enhances the efficiency of purchasing, selling, and managing digital signage media. Their all-encompassing programmatic framework is crafted to unlock the full potential of digital out-of-home (DOOH) advertising for companies. This framework includes a demand-side platform (DSP), a supply-side platform (SSP), and digital signage software, encompassing both their advertising platform and Cortex, all integrated harmoniously to support data-driven, automated, and quantifiable transactions within the DOOH realm. With automated creative transcoding, businesses can ensure that standard creative sizes are presented perfectly on any out-of-home display. By utilizing first-party data or collaborating with industry experts, brands can refine their targeting strategies, allowing for consistent targeting across all DOOH channels effortlessly and without manual effort. Vistar’s innovative solutions enable advertisers to connect with audiences in physical spaces, simplifying the process of reaching potential customers in their everyday environments. In this way, Vistar not only enhances advertising effectiveness but also elevates the overall consumer experience in the realm of out-of-home advertising.

What is CAASie.co?

CAASie represents a cutting-edge digital solution for outdoor advertising, allowing users to seamlessly design, oversee, and execute out-of-home (OOH) campaigns directly from their web browser, all without requiring contracts or minimum commitments. Users gain access to a vast network of over 28,000 billboards and outdoor advertising options from a diverse array of global publishers, enabling them to carefully select their desired campaign locations, establish specific dates and budget constraints, and effortlessly upload their creative assets through a user-friendly interface. Moreover, the platform provides real-time analytics and comprehensive reporting on essential metrics such as impressions, plays, screen time, and costs, with options for generating customized reports or easily exporting data. CAASie's intuitive dashboard enhances ongoing campaign monitoring and optimization, allowing users to adjust budgets, schedules, and creative elements even after launching their campaigns. Furthermore, with accessibility as a key focus, CAASie offers an extensive range of tutorials, guided walkthroughs, and support resources to help users of varying experience levels navigate the complexities of campaign setup and management, thereby facilitating an effective advertising journey. Ultimately, CAASie transforms the landscape of outdoor advertising by making it more approachable and efficient for individuals and businesses alike to participate in this vibrant marketing medium. As a result, advertisers can now explore creative opportunities in outdoor spaces that were previously difficult to access.

Media

Media

Integrations Supported

Advantage
Eyeota
Google Ads
Google Sheets
Instagram
LinkedIn
Microsoft Excel
SeenLabs
Vendron
YouTube

Integrations Supported

Advantage
Eyeota
Google Ads
Google Sheets
Instagram
LinkedIn
Microsoft Excel
SeenLabs
Vendron
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Vistar Media

Date Founded

2011

Company Location

United States

Company Website

vistarmedia.com

Company Facts

Organization Name

CAASie

Date Founded

2020

Company Location

Australia

Company Website

caasie.co

Categories and Features

Categories and Features

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