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What is Voluum?

Effortlessly manage all your advertising initiatives with a single ad tracker that allows you to oversee, refine, and automate your campaigns through affiliate tracking software trusted by digital marketing professionals globally! What kinds of advertisements do you employ? Are they native, display, pop, email, search, push, social, or video formats? Do they belong to the paid or organic sectors? With the Voluum ad tracker, you can easily manage every aspect of your advertising strategy! Regardless of whether you use redirects, our quick reporting feature enables you to monitor over 30 distinct metrics related to each visit, click, and conversion from all your traffic channels—using just one tool and in real-time! Eliminate wasted resources on uncertainties! Utilize Traffic Distribution AI to quickly pinpoint the most profitable combinations of ads and landing pages customized for your unique offers and target demographics. Moreover, protect your advertising efforts and foster strong relationships with offer owners by identifying bot traffic with our Anti-Fraud Kit. This all-encompassing strategy guarantees that your campaigns are not only optimized for effectiveness but also uphold integrity in your advertising methods, ensuring long-term success and reliability in your marketing endeavors.

What is Airbridge?

Campaign attribution across web and mobile platforms emphasizes metrics that are centered on users, providing complete visibility over all channels and devices. Featuring tools for integrated measurement and campaign evaluation, this system allows users to customize their dashboard to display a wide range of measurement metrics. Airbridge facilitates in-depth assessments of marketing activities by analyzing several performance indicators, including user engagement, retention rates, uninstall percentages, impressions, costs, and generated revenue. The platform guarantees that conversions are properly linked to the relevant media, devices, and platforms. By employing both last-click attribution and advanced statistical multi-touch models, Airbridge enables marketers to navigate intricate, non-linear customer journeys, offering a nuanced analysis of how each campaign, channel, platform, and search term contributes to conversion rates. Users can define their own detection parameters with validation rules to ensure accurate measurements. Additionally, Airbridge effectively addresses the problem of excessive advertising costs due to ad fraud, allowing for more efficient allocation of marketing budgets. Overall, this all-encompassing strategy empowers marketers to base their decisions on data, ultimately improving the success of their campaigns and fostering growth within their businesses. By leveraging these insights, businesses can adapt their strategies to respond to market changes more effectively.

Media

Media

Integrations Supported

Google Ads
ADMY
ADxAD
Adsterra
Axis LMS
Brax
Facebook Ads
HilltopAds
LanderLab
PropellerAds
Pushground
Pushnami
ReklamStore
TrakAff
Zeropark

Integrations Supported

Google Ads
Amplitude
Braze
MobileAction
tvScientific

API Availability

API Availability

Has API

Pricing Information

$69 per month

Pricing Information

Prices based on daily active users

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Not specified

Training Options

Not specified

Training Options

Not specified

Company Facts

Organization Name

Voluum

Company Location

Poland

Company Website

voluum.com

Company Facts

Organization Name

AB180

Date Founded

2015

Company Location

South Korea

Company Website

www.airbridge.io

Categories and Features

Affiliate

Banner Management

Click Fraud

Not specified

Marketing Attribution

Not specified

Categories and Features

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