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What is WAIR?

WAIR revolutionizes the shopping experience by helping customers find products that fit them perfectly. Brands choose WAIR not just for its size and fit suggestions, but also for the extensive benefits it offers. By leveraging the world's largest database of 3D body scans, WAIR allows businesses to tailor their products to match the physical characteristics of their customers, thus streamlining their operations. The WAIR Fit Advisor seamlessly integrates into your online retail platform, assisting shoppers in choosing the correct sizes while also gathering critical data for operational teams. This information is instrumental in enhancing design, inventory management, and marketing strategies that address the diverse body shapes of the clientele. Furthermore, WAIR aids customers in establishing benchmarks, refining their grading systems, and managing regional inventory effectively, while also facilitating the use of realistic 3D avatars in their digital environments. With over 2,000,000 3D body scans amassed over four years, WAIR’s solutions are robust and data-driven. Retailers adopting WAIR's Fit Advisor often witness an impressive 28% increase in conversion rates and a 21% reduction in size-related returns, which results in improved customer satisfaction and operational effectiveness. By focusing on fit and personalization, WAIR ultimately enhances the entire shopping journey for brands and consumers alike, making it more efficient and enjoyable. As a result, both businesses and shoppers benefit from a more tailored approach to online retail.

What is SHOPT?

While technology has been effectively integrated into trade promotion, retail execution, and other key functions within the consumer packaged goods (CPG) sector to enhance processes and unify insights, the realm of shopper marketing has not yet fully adopted these innovations. Our 2018 Shopper Marketing Optimization Report reveals that an alarming 78% of participants consider their shopper marketing processes to be merely average or worse. This lack of progress in modernization is hindering overall effectiveness, which underscores the importance of Shopper Marketing Optimization (SMO) in driving revenue growth within the CPG industry. To improve your commercial investments, consider implementing a collaborative budgeting tool that allows managers to connect budgets with specific, quantifiable goals, allocate resources across different teams or accounts, and track performance through real-time reports on spending that can be examined at the levels of customer, brand, and category. Such a method promotes collaboration by uniting global teams and agencies around a single, trustworthy source of data. Furthermore, this strategy integrates established techniques and financial analytics into the planning process, ultimately enhancing the impact of marketing initiatives while ensuring the judicious use of resources. By embracing these approaches, organizations can better synchronize their shopper marketing strategies with contemporary demands and expectations, paving the way for a more successful future. Additionally, this alignment will not only enhance operational efficiency but also foster innovation and adaptability in a rapidly changing marketplace.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WAIR

Date Founded

2020

Company Website

getwair.com

Company Facts

Organization Name

Cierant Corporation

Date Founded

1987

Company Location

United States

Company Website

www.cierant.com/explore/shopt/

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

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