Ratings and Reviews 4 Ratings

Total 4 out of 5 stars
ease 4 out of 5 stars
features 3.5 out of 5 stars
design 4 out of 5 stars
support 4 out of 5 stars

Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
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features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

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What is WPForms?

WPForms is recognized as the top contact form plugin for WordPress, boasting a wide range of features that make it both highly effective and extremely user-friendly. Users can easily create beautiful forms in just a few minutes, all without any coding experience required. To make form creation even faster, WPForms provides a selection of pre-designed templates. The plugin is fully responsive, guaranteeing that forms function smoothly on mobile devices, tablets, and desktops alike. It enables users to build high-performance forms that utilize smart conditional logic for tailored user experiences. With the instant notification feature, teams can quickly address incoming leads. All submitted leads are organized in a centralized location, improving overall workflow efficiency. Additionally, it simplifies the process for collecting payments, donations, and online orders, which means hiring a developer is often unnecessary. Users can also create subscription forms that integrate easily with various email marketing platforms. Embedding forms into blog posts, pages, sidebar widgets, or footers is straightforward, making it accessible for all users. Moreover, its advanced captcha and honeypot features automatically combat spam submissions, ensuring forms remain functional and trustworthy. In conclusion, WPForms combines flexibility and user-friendliness, positioning itself as an essential tool for any website administrator looking to enhance engagement. The plugin not only streamlines the form-building process but also enriches the overall user experience on a website.

What is Pathmetrics?

Pathmetrics is a powerful yet intuitive multi-touch attribution tool for WordPress, designed to help marketers track and understand how every visitor reaches conversion. Unlike traditional analytics platforms that rely on complex dashboards or opaque data models, Pathmetrics offers clear, visual insights into the entire customer journey—from the first click to form submission or purchase. It maps every interaction across channels such as Google, LinkedIn, YouTube, Facebook, Instagram, Bing, TikTok, and Pinterest, highlighting how each contributes to revenue. The plugin automatically tracks the time between first visit and conversion, providing a holistic view of user behavior and decision cycles. Fully integrated with WooCommerce and the most popular WordPress form builders, it requires no coding, scripts, or manual setup. Its GDPR-compliant architecture ensures visitor tracking only begins after consent, leveraging trusted cookie banner integrations like Cookiebot and CookieYes. With unlimited conversions and form tracking, Pathmetrics empowers teams to attribute marketing results with confidence and precision. It’s ideal for marketers who want to validate their UTM structures, measure true campaign performance, and prove ROI to stakeholders. The platform’s founders, based in Belgium, built Pathmetrics out of frustration with inaccurate attribution and “black box” data reporting. Today, Pathmetrics serves as the marketer’s truth engine, connecting the dots between traffic, engagement, and conversion—without the clutter.

Media

Media

No images available

Integrations Supported

WordPress
AWeber
AutomatorWP
BuddyBoss
ChatGPT
Constant Contact
Drip
EmailFig
ExactMetrics
Eyeshot
FunnelKit
Integrately
Integration for Airtable
Kit
NoParam
PalDock
PayPal
QoraCRM
Raklet
WP Fusion

Integrations Supported

WordPress

API Availability

API Availability

Pricing Information

$39.50 per year

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Webinars

Company Facts

Organization Name

WPForms

Date Founded

2016

Company Website

wpforms.com

Company Facts

Organization Name

Pathmetrics

Date Founded

2025

Company Location

Belgium

Company Website

www.pathmetrics.io

Categories and Features

Forms Automation

Archiving & Retention
Drag & Drop
Full Text Search
Text Editing

Online Form Builders

Not specified

Categories and Features

Marketing Attribution

Not specified

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