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What is Waikay?

Waikay is a cutting-edge platform designed to expose exactly what major AI models understand—and misunderstand—about your brand by creating a customized knowledge graph from your website’s data. It evaluates AI comprehension across core brand topics and assigns visibility scores for each AI model, while benchmarking these metrics against competitors to provide a comprehensive view of your brand’s AI presence. The platform flags hallucinations and factual inaccuracies, verifying claims to protect your brand from misinformation in AI-generated search results. Waikay goes beyond simple monitoring by offering model-specific content recommendations and actionable insights to optimize how your brand is represented across various AI systems. This empowers SEOs, PR teams, marketers, and analysts to proactively manage their brand narrative and correct AI misrepresentations. By understanding the nuances of different AI models, Waikay helps businesses tailor their content strategies for maximum visibility and accuracy in AI-driven search. The competitive benchmarking feature gives brands valuable intelligence about their standing relative to competitors, supporting informed strategic decisions. Waikay’s advanced analysis tools help identify emerging risks and opportunities in AI brand visibility. The platform also fosters collaboration across marketing and analytics teams to align brand messaging. In an era where AI increasingly shapes consumer perceptions, Waikay offers a vital solution to ensure your brand remains authoritative, consistent, and well-positioned.

What is HubSpot AI Search Grader?

HubSpot has launched the AI Search Grader, a free tool designed to help brands understand and enhance their presence on AI-driven search platforms. By analyzing how a brand appears in AI search results, it provides valuable insights into brand sentiment and share of voice, culminating in a comprehensive score that reflects overall performance. This assessment enables marketers, SEO experts, entrepreneurs, and blog managers to identify areas for improvement, refine their tactics, and enhance brand visibility, user engagement, overall awareness, and sales performance. Currently, the AI Search Grader evaluates results from GPT-4o, with plans to broaden its scope to include additional AI search engines in the future. The tool is accessible at no cost, allowing users to assess their own brand or compare it with competitors to effectively gauge performance and visibility. As the landscape shifts towards AI search engines like ChatGPT and Perplexity for information gathering, it is imperative for brands to adjust their strategies and adopt new methodologies beyond traditional search practices. This transition marks a pivotal change in digital marketing, emphasizing the necessity of utilizing AI tools to remain competitive in an evolving marketplace. Ultimately, the adoption of such innovative tools can significantly influence a brand's success in a rapidly changing digital environment.

Media

Media

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
OpenAI
Claude Haiku 3
Claude Sonnet 3.7
Dialora
GPT-4o
Gathr.ai
Gemini 1.5 Pro
Gemini Advanced
Llama
Llama 2
Llama 3
Llama 3.1
Llama 3.3
OpenAI o1
Sonar
mAI by marktgAI

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
OpenAI
Claude Haiku 3
Claude Sonnet 3.7
Dialora
GPT-4o
Gathr.ai
Gemini 1.5 Pro
Gemini Advanced
Llama
Llama 2
Llama 3
Llama 3.1
Llama 3.3
OpenAI o1
Sonar
mAI by marktgAI

API Availability

Has API

API Availability

Has API

Pricing Information

$19.95/month
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

InLinks Optimization LTD

Date Founded

2019

Company Location

United Kingdom

Company Website

waikay.io

Company Facts

Organization Name

HubSpot

Date Founded

2006

Company Location

United States

Company Website

www.hubspot.com/ai-search-grader

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