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What is Waikay?

Waikay is a cutting-edge platform designed to expose exactly what major AI models understand—and misunderstand—about your brand by creating a customized knowledge graph from your website’s data. It evaluates AI comprehension across core brand topics and assigns visibility scores for each AI model, while benchmarking these metrics against competitors to provide a comprehensive view of your brand’s AI presence. The platform flags hallucinations and factual inaccuracies, verifying claims to protect your brand from misinformation in AI-generated search results. Waikay goes beyond simple monitoring by offering model-specific content recommendations and actionable insights to optimize how your brand is represented across various AI systems. This empowers SEOs, PR teams, marketers, and analysts to proactively manage their brand narrative and correct AI misrepresentations. By understanding the nuances of different AI models, Waikay helps businesses tailor their content strategies for maximum visibility and accuracy in AI-driven search. The competitive benchmarking feature gives brands valuable intelligence about their standing relative to competitors, supporting informed strategic decisions. Waikay’s advanced analysis tools help identify emerging risks and opportunities in AI brand visibility. The platform also fosters collaboration across marketing and analytics teams to align brand messaging. In an era where AI increasingly shapes consumer perceptions, Waikay offers a vital solution to ensure your brand remains authoritative, consistent, and well-positioned.

What is Profound?

Millions of consumers, numbering in the hundreds of millions, are now turning to AI Search tools such as ChatGPT and Perplexity for discovering brands and products. To address this trend, Profound has developed a groundbreaking analytics platform aimed at helping enterprise brands understand and improve their visibility in AI Search results. Simply achieving a spot on the first page of Google is no longer adequate; in fact, fewer than 50% of the sources cited by AI-driven answer engines show up in the top ten search results. This transformation is driven by new elements that are altering how content is visible on AI platforms. With Profound, you can identify these essential elements. Our technology stands out as one of the most sophisticated for evaluating brand representation on AI platforms. This allows you to manage public perception of your brand effectively and pinpoint any misinformation that may arise. We provide guidance on where to focus your resources in order to enhance both the frequency and positivity of your brand's appearances. Brands utilize our insights to sharpen their marketing strategies, public relations efforts, content development, and social media campaigns, ultimately fostering a stronger presence in the ever-changing digital environment. As AI continues to revolutionize the way consumers seek information, adapting to these shifts is crucial for the success of any brand. Staying informed about these dynamics will empower brands to navigate the complexities of AI Search more effectively.

Media

Media

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
OpenAI
Amazon Rufus
ChatGPT Search
Gemini 1.5 Flash
Gemini 1.5 Pro
Gemini 2.0
Gemini 2.0 Flash
Gemini Advanced
Gemini Nano
Gemini Pro
Google AI Overviews
Microsoft Copilot
Perplexity
Sonar

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
OpenAI
Amazon Rufus
ChatGPT Search
Gemini 1.5 Flash
Gemini 1.5 Pro
Gemini 2.0
Gemini 2.0 Flash
Gemini Advanced
Gemini Nano
Gemini Pro
Google AI Overviews
Microsoft Copilot
Perplexity
Sonar

API Availability

Has API

API Availability

Has API

Pricing Information

$19.95/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

InLinks Optimization LTD

Date Founded

2019

Company Location

United Kingdom

Company Website

waikay.io

Company Facts

Organization Name

Profound

Date Founded

2024

Company Location

United States

Company Website

www.tryprofound.com

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