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What is WebTrak?

WebTrakâ„¢ significantly boosts the functionality of MarketWideâ„¢ by tracking a variety of website metrics, including the number of visitors, pages accessed, geographic locations, device types, operating systems, browsers, referral sources, and conversion rates. It meticulously captures website interaction data at two levels: by individual visitors and by specific pages, providing a detailed perspective on user sessions that may span multiple pages. This tool gathers and integrates engagement data in real-time into your marketing system, effectively combining both online and offline customer information. By offering such integration, WebTrakâ„¢ empowers you with essential insights that can lead to more informed strategic choices. Furthermore, to align with GDPR standards, it distinguishes between identifiable visitors and anonymous ones, thereby ensuring ethical data management practices. This two-tiered tracking system not only deepens the understanding of user behavior but also fine-tunes marketing strategies for enhanced outcomes. Overall, WebTrakâ„¢ serves as a critical asset for businesses aiming to leverage data for improved performance and customer engagement.

What is FoxMetrics?

FoxMetrics tackles the challenges associated with fragmented systems and products by adeptly capturing, storing, and leveraging data produced by multiple sources, such as web and mobile platforms, to improve the insights gained from customer behavior analysis. By facilitating businesses' ability to gather, enhance, and interpret the activities of their web visitors, FoxMetrics streamlines the reporting of essential metrics, including sessions, users, page views, and custom events. This solution not only boosts return on investment by enabling companies to evaluate the effectiveness of their marketing strategies and campaigns but also drives increases in conversions and sales through various channels. The real issue lies not in the lack of data but rather in the difficulty of quickly deriving meaningful and actionable insights from it. Furthermore, FoxMetrics equips restaurants with the necessary tools to collect and analyze data from a multitude of sources, including their website traffic, ordering platforms, loyalty initiatives, delivery services, and mapping applications, thereby effectively unifying online and offline data collection methods. This all-encompassing strategy empowers businesses to make informed decisions based on a comprehensive understanding of their customer interactions, ultimately leading to improved operational efficiency and enhanced customer satisfaction.

Media

Media

Integrations Supported

Campaign Monitor
Mailchimp
MarketWide
Marketo
Salesforce
Shopify
SugarCRM

Integrations Supported

Campaign Monitor
Mailchimp
MarketWide
Marketo
Salesforce
Shopify
SugarCRM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

DSI

Company Location

United States

Company Website

www.dsimarketingservices.com/webtrak/

Company Facts

Organization Name

FoxMetrics

Date Founded

2010

Company Location

United States

Company Website

www.foxmetrics.com

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Popular Alternatives

Popular Alternatives

RASI Reviews & Ratings

RASI

Restaurant Accounting Services, Inc.