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What is Webtrends Optimize?

Webtrends Optimize emerges as a powerful experimentation platform tailored for enterprises, providing an extensive selection of tools aimed at enhancing visitors' digital experiences. Users enjoy complete access to all features without any hidden fees, tiers, or upgrade requirements, promoting transparency. Website optimisation refers to various strategies aimed at enhancing a site's performance, often targeting key performance indicators like improving the sales funnel. Key components such as Site Speed Optimisation (SSO), Conversion Rate Optimisation (CRO), and Search Engine Optimisation (SEO) are crucial for successful website enhancement. Moreover, Webtrends Optimize excels in usability while offering robust testing and personalisation features, utilizing CRO strategies to boost visitor engagement and, consequently, return on investment (ROI). By harnessing these advanced tools, companies can not only realise their full online potential but also create outstanding experiences for their users, ultimately setting themselves apart in a competitive digital landscape.

What is Thrive Optimize?

In the previously mentioned real-world split test, depending on so-called "experts" could have led to a significant loss of thousands of possible email subscribers during the lifespan of our landing page. When you reflect on the repercussions of that conversion gap over weeks, months, or even years, it becomes increasingly evident just how crucial A/B testing is for the growth of your business. Relying solely on marketing specialists can pose considerable risks. If you're searching for an A/B testing solution, your choices are rather limited. At present, there are three main categories of software available: Google Optimize, which can be beneficial but often necessitates a high level of expertise to carry out even simple tests; old, free WordPress plugins that have not been updated in years and provide very limited features; or you may feel daunted by the scarcity of viable options. It’s understandable that you may not have been as diligent in testing and refining your website as you should have been, especially given the hurdles in discovering effective tools. Ultimately, the need for a reliable A/B testing tool cannot be overstated, as it can dramatically enhance your site's performance and user engagement.

Media

Media

Integrations Supported

WordPress

Integrations Supported

WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

$247.87 per month
Free Trial Offered?
Free Version

Pricing Information

$19 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Webtrends Optimize

Date Founded

2000

Company Location

United Kingdom

Company Website

www.webtrends-optimize.com

Company Facts

Organization Name

Thrive Themes

Date Founded

2013

Company Location

Switzerland

Company Website

thrivethemes.com/optimize/

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

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