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What is WhizzCo?

We believe that a successful market is one that prioritizes transparency and accessibility. Our mission is to help you achieve the best results with both your existing and future content recommendation services. As an independent tech provider, WhizzCo collaborates with more than 40 leading global content recommendation companies to help publishers maximize their revenue. The process of integrating our content recommendation widget is exceptionally simple, requiring only a single line of code for implementation. This solution is designed not only for easy setup but also for adaptability and customization to fit your needs. Our specialized implementation team guarantees that you will be up and running within just a few days. With our machine learning yield engine having optimized over 50 billion impressions, we empower publishers to work with the best content recommendation partners in the industry. In the end, our dedication is focused on enhancing your content monetization strategies through cutting-edge technology and tailored support, ensuring that you remain competitive in a rapidly evolving market landscape. By fostering strong partnerships, we aim to create a collaborative ecosystem that benefits everyone involved.

What is Nielsen Media Impact?

Nielsen Media Impact is a comprehensive tool designed for media planning that assists agencies, advertisers, and publishers in making cost-effective decisions regarding audience interaction with both content and advertising. It features two primary components: the insights module, which allows users to explore in-depth data about consumer media behaviors and identify the best platforms for audience engagement, and the planning module, which aids in refining media strategies and creating a range of planning scenarios to effectively allocate GRP flights, weights, and budgets. One of its standout features includes the ability to analyze historical campaign data to understand audience engagement levels, evaluate budget adjustments and media placements to improve performance, and review schedules while testing various scenarios to boost impression counts and optimize flight patterns. Furthermore, users can set customizable KPIs to tailor their marketing approaches toward achieving specific goals. This platform not only promotes a data-driven strategy for media planning but also empowers users to make insightful decisions that are directly aligned with their overall marketing aspirations, thereby enhancing the effectiveness of their campaigns.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WhizzCo

Date Founded

2018

Company Location

Israel

Company Website

whizzco.com

Company Facts

Organization Name

Nielsen

Date Founded

1923

Company Location

United States

Company Website

www.nielsen.com/solutions/media-planning/media-impact/

Categories and Features

Categories and Features

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