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What is WillBot?

Seamlessly integrate all your advertising channels, advanced creative analytics, and first-party measurement tools to uncover the elements that boost ROI, all within Slack. WillBot works harmoniously with platforms like Meta, TikTok, and Google Ads, enabling the examination of creative elements while delivering actionable insights through natural language processing. This innovative tool emphasizes content-focused targeting, striving to create authentic content that truly connects with audiences and enhances marketing strategies. In addition, NewForm AI offers services including cohort analysis, creative analytics, and cross-platform insights that help businesses refine their marketing efforts for improved results. WillBot is crafted to interpret your marketing data, promoting quicker and more informed decision-making while bridging the gap between creative and media teams. It can assess a variety of factors, from the age of presenters to visual characteristics, and pinpoint the crucial elements driving the success of your highest-performing content. Furthermore, WillBot’s extensive features guarantee that your marketing strategies are not only effective but also in harmony with your brand's vision and audience needs, ultimately leading to a more coherent approach to audience engagement.

What is Marpipe?

Marpipe is a cutting-edge design platform aimed at collecting genuine creative data. Within a mere three minutes, users can create thousands of ad variations, launch them, and gain instant insights broken down by specific elements. While advertising holds the promise of being far-reaching, impactful, and persuasive, it has become increasingly burdened by technical jargon, political agendas, and unfounded assumptions over the past decade. Now is the moment to eliminate the complexity and return to core principles. Marpipe seeks to hold both design and media teams accountable by posing essential questions: Did my ads perform well, and if they did not, what were the reasons? This focus on simplicity and transparency is paramount. By utilizing its creative testing and design tools, Marpipe mitigates uncertainty, incorrect assumptions, and internal conflicts. By bridging the gap between designers and brand marketers, our platform provides essential analysis and insights that highlight which creative elements truly drive success. Rather than depending on AI and making unfounded assumptions, we empower you to present all available alternatives to your audience, allowing them to select what genuinely resonates with them, thereby enhancing the advertising experience. Furthermore, this approach not only fosters a more engaging connection with consumers but also equips brands with the knowledge they need to make strategic decisions that can significantly improve their market presence.

Media

Media

Integrations Supported

Meta Ads
Adjust
Adobe XD
Airbridge
App Store
AppsFlyer
Braze
CleverTap
Facebook Ads
Google Ads
HubSpot CRM
Instagram Ads
Meta Ads Manager
RevenueCat
Singular
Slack
Snapchat Ads
TikTok
TikTok Ads

Integrations Supported

Meta Ads
Adjust
Adobe XD
Airbridge
App Store
AppsFlyer
Braze
CleverTap
Facebook Ads
Google Ads
HubSpot CRM
Instagram Ads
Meta Ads Manager
RevenueCat
Singular
Slack
Snapchat Ads
TikTok
TikTok Ads

API Availability

Has API

API Availability

Has API

Pricing Information

$299 per month
Free Trial Offered?
Free Version

Pricing Information

$1,950 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NewForm

Company Location

United States

Company Website

www.newform.ai/

Company Facts

Organization Name

Marpipe

Date Founded

2019

Company Location

United States

Company Website

www.marpipe.com

Categories and Features

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

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