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What is Wyng?

Wyng stands out as a top-tier Privacy-First Marketing Platform that emphasizes a privacy-by-design approach through its zero-party data API. This innovative system simplifies how brands and enterprises provide customer experiences that are not only relevant but also respectful of privacy standards. Over 250 brands and businesses leverage Wyng to foster trustworthy relationships with their clients. Users can either craft their own unique interactions or select from a variety of pre-designed Wyng templates to effectively engage customers, gather data, and nurture trust. By offering more meaningful and engaging experiences, Wyng enhances conversion rates, facilitates data collection, builds customer loyalty, and drives sales. In just minutes, brands can create exceptional experiences tailored to their audience. The platform enables immediate personalization and offers valuable insights derived from precise zero-party data, which is gathered with user consent, ensuring better outcomes while alleviating privacy worries. With Wyng's services, teams can accelerate their efforts and utilize adaptable enterprise-grade tools that are designed to keep pace with a rapidly changing market landscape. Ultimately, Wyng empowers brands to thrive in an environment where privacy and customer engagement coexist harmoniously.

What is Mapp Marketing Cloud?

Mapp offers marketers the ability to build tailored customer experiences through its innovative SaaS platform, Mapp Marketing Cloud. Combining AI-powered digital analytics and marketing automation, the platform collects and unifies valuable customer data to deliver detailed insights. With these insights, businesses can trigger personalized campaigns across multiple channels, such as email, SMS, apps, and websites, ensuring a cohesive and engaging customer journey. Mapp's platform not only streamlines data collection but also optimizes campaign delivery, making it easier for marketers to design campaigns that resonate with each individual customer. Its user-friendly interface and powerful automation tools help marketers achieve a higher level of precision in their outreach. Additionally, Mapp's platform is scalable, providing businesses with the flexibility to grow their marketing efforts while maintaining personalized experiences. By using Mapp, companies can boost customer engagement, enhance brand loyalty, and improve overall marketing performance across various digital touchpoints.

Media

Media

Integrations Supported

Adobe Campaign
Adobe Experience Manager
Attentive
Drupal
Oracle Responsys
Salesforce
Salesforce Agentforce Marketing

Integrations Supported

Flutter
Google Tag Manager
Infobip
Lytics
Magento
Mitto SMS
Nosto
Segment
Shopify
Shopware
Sinch
Usercentrics
VWO Engage

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

$3050/month
The pricing is based on Database Size and Unique Monthly Visitors. Message volume is an upper limit, not the actual pricing driver. Database size is your contactable customer records. We do not distinguish between active and inactive customer records. Unique monthly visitors (UMVs) are calculated as the average number of people who visit your website, e-commerce site, or mobile app each month.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Wyng

Date Founded

2005

Company Location

United States

Company Website

www.wyng.com

Company Facts

Organization Name

Mapp

Date Founded

2016

Company Location

United Kingdom

Company Website

mapp.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Engagement

Content Syndication
Feedback Collection
Gamification

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Survey Management

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard

Personalization

Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Feedback Collection
Live Chat

Customer Experience

Action Management
Analytics
Customer Segmentation
Feedback Management
Knowledge Management
Multi-Channel Collection
Trend Analysis

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Segmentation
Triggered Emails
Website Visitor Tracking

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Segmentation
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Demand Forecasting
Modeling & Simulation
Sentiment Analysis

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