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What is XMP?

XMP, developed by Mobvista, serves as the definitive tool for app marketers aiming to streamline their advertising across multiple channels. Featuring cross-channel media purchasing, comprehensive data analysis, and efficient bulk creative management, XMP simplifies campaign oversight on a worldwide scale, encompassing various media platforms and SDK ad networks. Additionally, the platform offers in-depth reporting and analytics, enabling marketers to monitor and assess performance across all channels effectively. This streamlined approach not only enhances efficiency but also empowers marketers to make informed decisions based on real-time data insights.

What is Socioh?

Socioh is a holistic digital advertising platform specifically designed for eCommerce businesses, offering both beginners and experienced marketers the essential resources to launch effective ad campaigns across social media channels like Facebook and Instagram. Among our key features is a Branded Catalog that enriches your product feed with bespoke designs and automated rules, resulting in a higher click-through rate (CTR) for dynamic ads. We also offer a free first-party pixel and an analytics dashboard, which allows you to track every visitor interaction on your website through various attribution models and customizable filters, providing insights on budget distribution, customer journeys, and ad performance. In addition, our data-driven campaign suggestions harness the power of artificial intelligence to interpret your purchasing patterns and first-party data, ensuring that each customized campaign is built from your specific data inputs. We employ AI for audience segmentation as well, automatically crafting the most valuable audience profiles tailored to your business requirements, which simplifies the advertising process and enhances effectiveness. Moreover, our platform consistently evolves to meet the changing demands of the digital advertising landscape, ensuring that your brand remains competitive and relevant.

Media

Media

Integrations Supported

Facebook
Facebook Ads
AppLovin
Etsy
Google Ads
Instagram
Instagram Ads
Liftoff
Mintegral
TikTok
TikTok Ads
Unity
ironSource
pdfChip

Integrations Supported

Facebook
Facebook Ads
AppLovin
Etsy
Google Ads
Instagram
Instagram Ads
Liftoff
Mintegral
TikTok
TikTok Ads
Unity
ironSource
pdfChip

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$149/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mobvista

Date Founded

2013

Company Location

Singapore

Company Website

xmp.mobvista.com

Company Facts

Organization Name

Socioh

Date Founded

2012

Company Location

United States

Company Website

socioh.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Creative Management

Billing & Invoicing
Client Management
Collaboration
File Sharing
Project Management
Task Management
Time Tracking

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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