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What is Xaprio?

At Xaprio, we aim to seamlessly intertwine the magic of innovation with programmatic serving. Our goal is to convert traditional banners into engaging rich media experiences while granting media buyers increased independence. With our self-service platform, advertisers benefit from enhanced control, enabling them to activate, scale, and optimize the effectiveness of their campaigns across premium inventory. Technology has always played a vital role in bridging the gaps of today to create a brighter future, and we firmly believe that progress in AdTech is set to transform the advertising industry. By equipping marketers with greater authority and a flexible toolkit, our platform fosters creativity and encourages innovative thinking. Media buyers can effectively run campaigns, scrutinize data, and make well-informed choices about which segments are performing well and which ones are lagging, ultimately leading to more strategic results. Furthermore, we are committed to continuously improving our platform to adapt to the evolving needs of the advertising landscape. In the end, we are convinced that this strategy not only boosts campaign success but also enhances the entire advertising experience for both marketers and consumers alike.

What is Catalytics?

Catalytics is a specialized B2B platform that focuses on digital media purchasing and programmatic advertising, aimed at empowering agencies and advertisers to create, manage, and optimize targeted advertising campaigns with exceptional control over when and where their ads are displayed, even down to specific articles and publications that resonate with their target audiences. This platform allows for highly tailored audience targeting without the hefty minimum investments or complicated technical demands often found with conventional demand-side platforms (DSPs). Users can effortlessly upload a variety of ad formats, such as banners, animated HTML5, and videos, while effectively targeting particular companies, industries, or URLs to launch campaigns through a user-friendly self-service onboarding and setup process. With the Control Room feature, Catalytics centralizes campaign adjustments, performance tracking, and budget management, enabling advertisers to evaluate the success of their initiatives by business target, article, or message in real-time, rather than waiting for delayed monthly reports. Additionally, the system intelligently prioritizes the most impactful creatives to maximize return on investment, ensuring that advertisers amplify their campaign's effectiveness. This cutting-edge strategy not only simplifies the advertising workflow but also enhances the agility and overall success of campaigns, positioning Catalytics as a frontrunner in the digital advertising landscape. As a result, advertisers can stay ahead of industry trends and respond dynamically to market changes.

Media

Media

Integrations Supported

Xapads

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Xaprio Solutions

Date Founded

2005

Company Location

India

Company Website

xaprio.com

Company Facts

Organization Name

Catalytics

Company Location

United States

Company Website

catalytics.io

Categories and Features

Advertising

Not specified

Categories and Features

Media Buying

Not specified

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