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What is Yandex Metrica?

Achieve a comprehensive understanding of your online audience by delving into various metrics, including traffic trends and user engagement, which will ultimately propel your business growth. Utilize simple attribution models to filter out spam traffic and effectively control bot activity, ensuring cleaner data. Gain access to extensive user metrics, including in-depth analysis of ad blocker usage. Set up to 200 specific goals for each website, integrate ecommerce analytics, and effortlessly track tailored events. Take advantage of session recordings, heat maps, and form analytics reports that are simple to access without the need for complex configurations. Your data updates in real time with no truncation, as the sampling process is user-driven, allowing you to oversee any level of traffic while keeping all records forever. Track user interactions on your site—capturing every click, scroll, mouse movement, and keystroke on video. Identify barriers that hinder purchases, decipher the reasons behind user clicks, and gather insightful feedback to improve the user experience. Discover which parts of a webpage draw the most interest and recognize areas that might be neglected. You can also pinpoint the exact moments when users stop scrolling, offering an even deeper understanding of user behavior. This granular insight equips you to make strategic decisions that can significantly elevate your website's effectiveness and user satisfaction. Furthermore, by continuously analyzing this data, you can adapt your strategies in real-time, ensuring sustained improvement over time.

What is Air360?

Air360 is a comprehensive tool for digital experience analytics specifically designed for conversion rate optimization (CRO). This software aids in deciphering user actions on your website while uncovering previously unnoticed behaviors. Our emphasis is on providing user-friendly analytics tools that deliver actionable insights, enabling you to enhance your website efficiently and significantly increase your conversion rates. With Air360, optimizing your CRO process becomes straightforward and efficient: * No coding or tagging is necessary * You can segment users according to your preferences * A complete set of features is available to explore user behavior in depth * Additionally, our team of CRO experts is ready to assist you throughout the journey, ensuring you maximize your platform's potential. This level of support enhances your ability to make informed decisions based on real user data.

Media

Media

Integrations Supported

AB Tasty
Calltouch
Convert Experiences
Drupal
GetResponse
Google Data Studio
Improvado
Joomla!
Magento
Microsoft Power BI
Omniconvert
Redash
SFTPPlus
Segment
Shopify
Ucraft
Ucraft Logo Maker
Wix
WordPress
🌱kvitly

Integrations Supported

AB Tasty
Calltouch
Convert Experiences
Drupal
GetResponse
Google Data Studio
Improvado
Joomla!
Magento
Microsoft Power BI
Omniconvert
Redash
SFTPPlus
Segment
Shopify
Ucraft
Ucraft Logo Maker
Wix
WordPress
🌱kvitly

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Yandex

Date Founded

2000

Company Location

Russia

Company Website

metrica.yandex.com

Company Facts

Organization Name

Air360

Date Founded

2016

Company Location

Japan

Company Website

www.air360.io

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Session Replay

Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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