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What is Yandex Metrica?

Achieve a comprehensive understanding of your online audience by delving into various metrics, including traffic trends and user engagement, which will ultimately propel your business growth. Utilize simple attribution models to filter out spam traffic and effectively control bot activity, ensuring cleaner data. Gain access to extensive user metrics, including in-depth analysis of ad blocker usage. Set up to 200 specific goals for each website, integrate ecommerce analytics, and effortlessly track tailored events. Take advantage of session recordings, heat maps, and form analytics reports that are simple to access without the need for complex configurations. Your data updates in real time with no truncation, as the sampling process is user-driven, allowing you to oversee any level of traffic while keeping all records forever. Track user interactions on your site—capturing every click, scroll, mouse movement, and keystroke on video. Identify barriers that hinder purchases, decipher the reasons behind user clicks, and gather insightful feedback to improve the user experience. Discover which parts of a webpage draw the most interest and recognize areas that might be neglected. You can also pinpoint the exact moments when users stop scrolling, offering an even deeper understanding of user behavior. This granular insight equips you to make strategic decisions that can significantly elevate your website's effectiveness and user satisfaction. Furthermore, by continuously analyzing this data, you can adapt your strategies in real-time, ensuring sustained improvement over time.

What is Shoelace?

Shoelace enables fast-growing brands to excel in Customer Journey Marketing by providing advertisements that enhance sales and foster customer satisfaction. With our team of specialists at your service, you can refine your advertising techniques, gain in-depth understanding of your marketing campaigns and audience, and engage your customers through Journey Marketing. Furthermore, our marketers' manual offers effective retention strategies specifically designed for DTC brands. As a business owner, it's essential to traverse multiple platforms while possessing in-depth knowledge of paid search, social media ads, email outreach, SMS initiatives, influencer collaborations, website enhancement, creative development, attribution models, and data analysis, all while overseeing your primary operations. Unlike conventional agencies, we see ourselves as your committed growth partner, fueled by a devotion to growth and a focus on data-driven strategies. Our methodology is rooted in pragmatism and seasoned knowledge, acknowledging that achieving sustainable growth demands both time and experimentation. While we may not suit those who desire quick outcomes, if your ambition is to build enduring and scalable growth, we are prepared to work in partnership with you. By joining forces, we can untangle the intricacies of marketing and propel your brand to new heights of success, ensuring that your vision is realized over the long term.

Media

Media

Integrations Supported

Shopify
Ecwid
GIFTD
Google Data Studio
Inteldo
LeadBack
Meiro
Octoboard
Omniconvert
OneLogin
Redash
SpringBuilder
Ucraft
Ucraft Logo Maker
Venyoo
Wix

Integrations Supported

Shopify
JitBlox
Klaviyo
Mailchimp
Yotpo

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Version

Pricing Information

$249 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Yandex

Date Founded

2000

Company Location

Russia

Company Website

metrica.yandex.com

Company Facts

Organization Name

Shoelace

Date Founded

2015

Company Location

Canada

Company Website

shoelace.com

Categories and Features

Digital Analytics

Not specified

Heatmap

Not specified

Web Analytics

Not specified

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Personalization
Recommendation Engine
Social Media Retargeting

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