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What is Yet Another Mail Merge (YAMM)?

Leverage Gmail to distribute bulk emails that reach your primary inbox rather than the promotions tab or spam, while simultaneously tracking your campaign's effectiveness in real-time via Google Sheets. Eliminate the laborious task of sending individual emails; instead, simplify your workflow by executing mail merge campaigns directly from Gmail with Yet Another Mail Merge (YAMM). Start by creating a Google Sheet that lists your recipients, with the added convenience of importing contacts directly from Google Contacts if needed. After choosing an email template, compose your message by crafting the subject line and content, infusing personalized elements, and saving your draft. Next, go back to Google Sheets, enable Yet Another Mail Merge, and send out your emails. You’ll have the capability to monitor essential metrics like open rates, click-through rates, responses, and bounces, which will inform your future marketing strategies. This approach empowers you to efficiently send customized email campaigns via Gmail, making use of your pre-saved templates as necessary. Ultimately, focus on personalizing subject lines, content, hyperlinks, images, and attachments to create compelling and persuasive messages. By following these outlined steps, you have the opportunity to greatly improve the effectiveness of your email marketing initiatives while ensuring that each message resonates with your audience. This method not only increases engagement but also allows for better segmentation of your mailing list for future campaigns.

What is PursueApp?

PursueApp is a cloud-based software that enables users to effortlessly design tailored cold email marketing campaigns, serving as a comprehensive solution for agencies and B2B organizations alike. This robust SAAS platform is geared towards enhancing lead generation through effective cold email strategies, ensuring that messages land directly in the inbox instead of the spam folder. Key features of PursueApp include an intuitive interface suitable for beginners, ready-to-use templates that save time, and a built-in system for email verification and cleaning. Additionally, it allows for bulk email distribution while ensuring compliance with GDPR and PECR regulations for business safety. The platform also automates cold email campaigns and supports sending emails through various services, including Gmail, Gsuite, Outlook, and SMTP. Users can easily import leads using CSV files and benefit from training resources, making it a user-friendly option for those new to cold emailing. With its comprehensive features, PursueApp is designed to streamline the cold email marketing process for all skill levels.

Media

Media

Integrations Supported

Gmail
Google Contacts
Google Sheets
Hyperise

Integrations Supported

Gmail
Google Contacts
Google Sheets
Hyperise

API Availability

Has API

API Availability

Has API

Pricing Information

$20 per year
Free Trial Offered?
Free Version

Pricing Information

$67/year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Awesome Gapps

Date Founded

2015

Company Location

France

Company Website

yamm.com

Company Facts

Organization Name

Teknikforce

Date Founded

2013

Company Location

Dubai

Company Website

teknikforce.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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