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What is ZEPIC?
                ZEPIC is an advanced Customer Engagement Platform that leverages AI to offer tailor-made customer interactions at every stage of the customer journey. At the heart of this platform lies Zenie AI, which consolidates data, automates multi-channel campaigns, and generates actionable insights to empower marketers in their efforts. With its integrated Customer Data Platform (CDP), ZEPIC provides a comprehensive view of customers, facilitating smart audience segmentation and activation across diverse channels. The platform's user-friendly, award-winning interface enables businesses of all sizes to design impactful marketing campaigns without requiring extensive technical skills. This capability not only streamlines marketing efforts but also significantly boosts the potential for business expansion. Moreover, by focusing on personalization, ZEPIC helps brands forge stronger connections with their audiences.
            
        
            What is Lytics?
                Lytics is a cutting-edge customer-data platform tailored for marketers that leverages first-party data to gain insights into customer preferences. By utilizing a sophisticated decision engine powered by machine learning, Lytics effectively interprets the needs of your audience. This capability enables marketers to send out timely and relevant communications through various channels. With the assistance of Lytics AI, you can pinpoint specific strategies that can enhance your results and boost your return on investment. Engage your customers with messages and campaigns that are personalized to fit their unique requirements. Furthermore, optimize your marketing efforts by employing predictive strategies that are informed by actual customer behavior rather than mere assumptions. By adopting this approach, you can significantly enhance customer satisfaction and drive better business outcomes.
            
        
            Integrations Supported
            
                
    Shopify
            
            
        
        
    
        
        
            
                
    Zendesk
            
            
        
        
    
        
        
            
                
    Airship
            
            
        
        
    
        
        
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Google Optimize
            
            
        
        
    
        
        
            
                
    LeadSquared
            
            
        
        
    
        
        
            
                
    LiveRamp
            
            
        
        
    
        
        
            
                
    Localytics
            
            
        
        
    
        
        
            
                
    Magento
            
            
        
        
    
        
        
            
                
    Marketo
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations Supported
            
                
    Shopify
            
            
        
        
    
        
        
            
                
    Zendesk
            
            
        
        
    
        
        
            
                
    Airship
            
            
        
        
    
        
        
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Google Optimize
            
            
        
        
    
        
        
            
                
    LeadSquared
            
            
        
        
    
        
        
            
                
    LiveRamp
            
            
        
        
    
        
        
            
                
    Localytics
            
            
        
        
    
        
        
            
                
    Magento
            
            
        
        
    
        
        
            
                
    Marketo
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        $30/month
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
ZEPIC
Date Founded
2023
Company Location
United States
Company Website
www.zepic.com
Company Facts
Organization Name
Lytics
Date Founded
2012
Company Location
United States
Company Website
www.lytics.com
Categories and Features
Customer Data Platforms (CDP)
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Data Integration
                                        
                                    
                                    
                                    
                                        Data Matching
                                        
                                    
                                    
                                    
                                        GDPR Compliance
                                        
                                    
                                    
                                    
                                        Personalization
                                        
                                    
                                    
                                    
                                        Predictive Modeling
                                        
                                    
                            
                        Customer Engagement
                                        Analytics
                                        
                                    
                                    
                                    
                                        Churn Management
                                        
                                    
                                    
                                    
                                        Communication Management
                                        
                                    
                                    
                                    
                                        Community Management
                                        
                                    
                                    
                                    
                                        Content Syndication
                                        
                                    
                                    
                                    
                                        Feedback Collection
                                        
                                    
                                    
                                    
                                        Gamification
                                        
                                    
                                    
                                    
                                        Live Chat
                                        
                                    
                                    
                                    
                                        Video Content
                                        
                                    
                            
                        Customer Experience
                                        Action Management
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Knowledge Management
                                        
                                    
                                    
                                    
                                        Multi-Channel Collection
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Survey Management
                                        
                                    
                                    
                                    
                                        Text Analysis
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        Customer Journey Mapping Tools
                                        Action Management
                                        
                                    
                                    
                                    
                                        Attribution Modeling
                                        
                                    
                                    
                                    
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Data Import / Export
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        Surveys & Feedback
                                        
                                    
                                    
                                    
                                        Templates
                                        
                                    
                            
                        Email Marketing
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Auto-Responders
                                        
                                    
                                    
                                    
                                        CAN SPAM Compliance
                                        
                                    
                                    
                                    
                                        Customer Surveys
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Event Triggered Email
                                        
                                    
                                    
                                    
                                        Image Library
                                        
                                    
                                    
                                    
                                        Landing Pages/Web Forms
                                        
                                    
                                    
                                    
                                        Mailing List Management
                                        
                                    
                                    
                                    
                                        Mobile Optimized Emails
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Subscriber Management
                                        
                                    
                                    
                                    
                                        Template Management
                                        
                                    
                                    
                                    
                                        WYSIWYG Email Editor
                                        
                                    
                            
                        Marketing Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Content / Blogging Platform
                                        
                                    
                                    
                                    
                                        Customizable CTAs
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Sales Intelligence
                                        
                                    
                                    
                                    
                                        Search Marketing
                                        
                                    
                                    
                                    
                                        Segmentation
                                        
                                    
                                    
                                    
                                        Social Marketing
                                        
                                    
                                    
                                    
                                        Website Visitor Tracking
                                        
                                    
                            
                        Categories and Features
Customer Data Platforms (CDP)
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Data Integration
                                        
                                    
                                    
                                    
                                        Data Matching
                                        
                                    
                                    
                                    
                                        GDPR Compliance
                                        
                                    
                                    
                                    
                                        Personalization
                                        
                                    
                                    
                                    
                                        Predictive Modeling
                                        
                                    
                            
                         
         
         
         
         
         
        