Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 5 Ratings

Total
ease
features
design
support

Alternatives to Consider

  • ActiveCampaign Reviews & Ratings
    17,291 Ratings
    Company Website
  • Hightouch Reviews & Ratings
    484 Ratings
    Company Website
  • Maropost Marketing Cloud Reviews & Ratings
    152 Ratings
    Company Website
  • Admiral Reviews & Ratings
    73 Ratings
    Company Website
  • Qloo Reviews & Ratings
    23 Ratings
    Company Website
  • Extole Reviews & Ratings
    71 Ratings
    Company Website
  • GetResponse Reviews & Ratings
    1,798 Ratings
    Company Website
  • Knak Reviews & Ratings
    169 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    254 Ratings
    Company Website
  • AddSearch Reviews & Ratings
    140 Ratings
    Company Website

What is Zenapse?

Elevate your marketing approach by leveraging AI to create engaging experiences that drive exceptional outcomes in acquiring, engaging, and retaining customers. Our platform offers a unique insight into consumer behavior that outshines typical SaaS offerings. Experience how interactions driven by emotional intelligence can enhance your revenue while also reducing expenses. By employing AI-powered emotional intelligence, you can effectively connect with your customers and fine-tune your marketing strategies. Seamlessly incorporate our solution into your existing technology with minimal coding effort required. Our purpose-driven workflows and playbooks tailored for acquisition, retention, and engagement make the onboarding process straightforward. With comprehensive reporting and sophisticated predictive AI/ML features, you’ll achieve greater results in a fraction of the time. Gain deep psychographic insights into your target demographics, allowing you to predict their needs and desires accurately. Investigate how these AI-boosted emotionally intelligent experiences can revolutionize your business operations. Furthermore, the Zenapse central hub facilitates optimization and monitors performance improvements, helping you maintain a competitive advantage. This holistic strategy equips organizations to not only navigate but also flourish in a rapidly changing environment, ensuring long-term success and adaptability.

What is Adobe Marketo Engage?

Adobe Marketo Engage is an enterprise-grade, AI-powered marketing automation platform built to orchestrate personalized buyer engagement across the entire B2B customer journey. It functions as a centralized command center where marketing teams can design, automate, and measure omnichannel campaigns spanning email, web, webinars, chat, and digital channels. Through automated data capture and continuous profile enrichment, the platform maintains detailed lead- and account-level records that stay synchronized with CRM systems. This unified data foundation helps align sales and marketing strategies, ensuring consistent messaging and coordinated outreach. Marketo Engage enables sophisticated nurture streams, lifecycle programs, and account-based marketing campaigns tailored to specific audience segments. Generative AI capabilities accelerate content creation by assisting with email copy, landing pages, chat responses, and event summaries. Enhanced tools such as a modern email designer, meeting scheduler, and real-time webinar dashboards improve engagement and operational efficiency. Integrated analytics and multi-touch attribution provide visibility into marketing’s influence on pipeline and revenue, supporting data-driven investment decisions. Extensions like Adobe Dynamic Chat enhance conversational marketing, while Marketo Measure delivers deeper attribution insights. Built with scalability, compliance, and security in mind, the platform connects seamlessly with Adobe Experience Cloud and other enterprise applications. Organizations can use Marketo Engage to reduce campaign costs, improve lead quality, and increase revenue predictability. By combining automation, AI, and deep analytics, Adobe Marketo Engage empowers B2B marketers to drive measurable growth and stronger customer relationships.

Media

Media

Integrations Supported

Integrations Supported

Adobe Marketing Cloud
Captain Compliance
Datarista
EveryoneSocial
Evoq Engage
Flows
FormKeep
GoTo Webinar
Improvado
Informa TechTarget Priority Engine
Intelligent ABM
Intercom
MRP Prelytix®
Progress DataDirect
Relay
Sourcetable
Tech Tracker
Unbounce
Wistia
Zoho Directory

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Marketo Engage offers 4 packages that simplify the buying process (mapping to customer maturity) allowing flexibility and customization. All packages include Marketo Engage’s core marketing automation capabilities and native CRM integrations with our Growth package designed competitively priced for low maturity customers. Our Select package includes more advanced reporting and analytics, basic attribution and event and webinar marketing. Our 3rd tier package, Prime, includes everything in Select plus Target Account Management (ABM), Predictive Audiences (AI), Adv Journey Analytics, Workspaces & Partitions, Sandbox and more Interactive Webinars capacity. Our Ultimate package includes all of that along with Marketo Measure and Prime version of Dynamic Chat. Adobe does not require customers to move up to the next package tier to get more advanced functionality but do incent them with built-in discounts. Customers can customize each package with add-ons of specific features or capacity (e.g. more API calls). We offer performance tiers of our Prime and Ultimate packages (e.g. Prime Performance, Prime Performance Plus and same for Ultimate). These performance packages offer our more advanced Enterprise customers higher email throughput, faster operational workflows and overall better performance at scale through a variety of performance-boosting technologies and dedicated infrastructure.
All packages are sold as yearly or multi-year licenses and are priced based on contact database size. Most value add-on capabilities are priced based on contact database size while a few are priced base on other value levers, such as Sales Insight, for ex., which is priced based. Adobe also offers a program called Pangea, which is Adobe's flexible consumption, single metric contracting model that gives customers the ability to leverage a bucket of credits (or interactions) across any of their licensed Adobe products throughout the term of the contract.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Zenapse

Company Location

United States

Company Website

www.zenapse.com

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/marketo.html

Categories and Features

AI Marketing

Not specified

eCommerce Marketing

Not specified

Personalization

Not specified

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

AI Marketing

Not specified

Campaign Management

Channel Management
Contact Database
Email Marketing
Lead Management
Multi-Campaign

eCommerce Marketing

AB Testing
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Segmentation

Email Marketing

A/B Testing
Artificial Intelligence
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Landing Pages/Web Forms
Mailing List Management
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Generation

Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Lead Nurturing

A/B Testing
Campaign Management
Drip Campaigns
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization
Pipeline Management

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
Location-Based Marketing
Push Notifications

Personalization

A/B Testing
Account Based Marketing
Campaign Segmentation
Content Analytics

Sales Engagement

CRM Integration
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Templates

Sales Force Automation

Campaign Management
Channel Management
Contact Management
Customer Database
Email Marketing
Lead Management
Opportunity Management
Performance Metrics
Referral Tracking

Sales Intelligence

CRM Integration
Data Import/Export
Email Integration
Lead Scoring
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics

Social Media Management

Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics

Social Media Marketing

Analytics
Contact Management
Content Management
Multi-Account Management
Post Scheduling

Popular Alternatives

Popular Alternatives

HubSpot CRM Reviews & Ratings

HubSpot CRM

HubSpot