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What is ZetaAnalytics?

In order to make the most of the ZetaAnalytics product, having a compatible database appliance is vital for setting up the Data Warehouse. Landmark has confirmed that the ZetaAnalytics software works seamlessly with various systems, such as Teradata, EMC Greenplum, and IBM Netezza; for the most current approved versions, consult the ZetaAnalytics Release Notes. Before installing and configuring the ZetaAnalytics software, it is imperative to verify that your Data Warehouse is operational and ready for data exploration. As part of the installation process, you will need to run scripts that establish the necessary database components for Zeta within the Data Warehouse, which requires access from a database administrator (DBA). Furthermore, ZetaAnalytics depends on Apache Hadoop for both model scoring and streaming data in real time, meaning that if you haven't already set up an Apache Hadoop cluster in your environment, you must do so prior to running the ZetaAnalytics installer. During the installation, you will be asked to input the name and port number of your Hadoop Name Server along with the Map Reducer. Following these instructions carefully is essential for a successful implementation of the ZetaAnalytics product and its functionalities. Additionally, ensure that you have all required permissions and resources available to avoid any interruptions during the installation process.

What is Zeta SSP?

Introducing the Zeta SSP, a cutting-edge platform crafted to connect publishers with Zeta's broad selection of brands and advertisers through direct supply partnerships. It boasts features such as IAB standard category blocking, advertiser blocking specific to domains, and custom optimizations tailored for various ad formats and sizes, allowing users to significantly enhance their advertising strategies. By leveraging in-depth performance metrics, demand buying intelligence, and accurate filtering options, users can refine their approaches effectively. The Zeta SSP employs our exclusive DSP alongside established partnerships with leading digital marketers and third-party DSPs to maximize demand for your inventory, driving substantial revenue growth. Additionally, users will enjoy dedicated account management and a variety of support channels to assist them. Furthermore, by utilizing our Disqus network, you can retain ownership of your user data while creating a strong authentication framework in preparation for the upcoming cookie-less future. The implementation process is not only efficient but also straightforward, featuring direct integrations for Prebid, oRTB, and VAST, which guarantees a seamless transition for all your advertising requirements. This comprehensive approach not only enhances operational efficacy but also empowers your business to thrive amidst the swiftly changing digital landscape, ensuring you remain competitive and innovative.

Media

Media

Integrations Supported

Integrations Supported

Disqus

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

Halliburton

Company Website

www.halliburton.com

Company Facts

Organization Name

Zeta

Company Website

about.disqus.com/zeta-ssp

Categories and Features

Oil and Gas

Not specified

Categories and Features

Popular Alternatives

Popular Alternatives

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