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What is Zoho Apptics?
Zoho Apptics serves as an invaluable tool for in-depth product analytics, crafted to assist you in monitoring app performance and extracting significant insights. Ideal for developers, marketers, and product owners alike, Apptics simplifies the task of examining user engagement, recognizing behavioral trends, overseeing interactions, and pinpointing crashes or errors—all conveniently in one platform. Its versatility extends across a variety of frameworks including Android, iOS, macOS, tvOS, watchOS, Windows, React Native, JavaScript, Flutter, and Unity, allowing you to optimize your application, boost user retention, and cultivate more robust relationships with your customers. Begin your journey with Zoho Apptics today—register now to transform your app strategy and drive success!
What is Amplitude?
Amplitude is a comprehensive digital analytics and AI-powered product intelligence platform designed to help organizations better understand customer behavior, optimize digital experiences, and accelerate product growth. The platform unifies product analytics, marketing analytics, web analytics, session replay, heatmaps, feature experimentation, feature management, guides, surveys, and data governance into a single ecosystem. Its expanding AI capabilities include AI Agents that continuously monitor product performance, AI Feedback that transforms customer comments into actionable insights, AI Assistant for product support, Amplitude MCP for conversational analytics inside AI tools, and Agent Analytics for measuring the effectiveness of AI agents. Instead of manually building dashboards, users can ask natural-language questions about user behavior, conversion funnels, product adoption, or customer friction and receive immediate answers powered by live product data. Amplitude integrates with popular development environments and AI assistants such as Claude, Cursor, GitHub Copilot, Windsurf, Replit, Codex, and other MCP-compatible tools, allowing teams to work directly from their preferred environments. The platform also enables businesses to run A/B tests, personalize experiences, deploy feature flags, collect customer feedback, and measure the business impact of every experiment or product release. Product teams can uncover user journeys, identify retention opportunities, and prioritize development using behavioral analytics, while marketing teams optimize acquisition, engagement, and monetization through unified customer insights. Engineering teams benefit from trusted event data, governance controls, and secure integrations that support faster releases and more reliable experimentation. Enterprise-grade data governance, privacy protections, integrations, and security capabilities ensure that organizations can confidently scale analytics across global teams.
Integrations Supported
Slack
Amazon S3
BigPicture
ClosedLoop AI
ConfigCat
Desktop.com
Graphed
Ketch
Linkrunner
Nango
API Availability
API Availability
Has API
Pricing Information
$89
We have a Usage-based pricing with two simple plans. A Free Forever and a Pro plan. Both the plans offer access to all features and have different limits for errors and engagements.
Free Version
Free Trial Offered?
Pricing Information
Free
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
Linux
Supported Platforms
SaaS
Customer Service / Support
24 Hour Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
Training Options
Not specified
Company Facts
Organization Name
Zoho
Date Founded
1996
Company Location
India
Company Website
www.zoho.com/apptics/
Company Facts
Organization Name
Amplitude
Date Founded
2012
Company Location
United States
Company Website
amplitude.com
Categories and Features
Mobile App Analytics
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Product Analytics
Customer Feedback Collection
Customer Journey Analytics
Touchpoint Analytics
Categories and Features
Business Intelligence
Not specified
Customer Journey Mapping Tools
Not specified
Data Analysis
Not specified
Digital Analytics
Not specified
Mobile App Analytics
Cohort Analysis
Funnel Analysis
Retention Tracking
Revenue Tracking
Product Analytics
Not specified
Web Analytics
Not specified