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What is ZoomInfo Marketing?

Uncover potential customers poised for purchase by researching pertinent topics and keywords on the web. You can access a vast database of over 65 million direct phone numbers and more than 150 million authenticated email addresses. Tailor your account landscape with more than 300 attributes, insights, and recent activities for precise targeting. Launch effective display and social media advertising campaigns aimed at potential clients, focusing on their job titles, management levels, and departments within organizations showing intent to buy. Target high-value accounts and key decision-makers in your desired market to enhance your outreach efforts. Begin your marketing initiatives by utilizing premium buyer intent signals, industry knowledge, and technographic data. Ensure smooth integration with your CRM and marketing automation systems to facilitate efficient cross-platform targeting. Motivate website visitors to interact and convert into leads, whether by starting conversations or filling out forms. By taking advantage of real-time insights and examining on-page behaviors, you can successfully engage, nurture, and convert a larger pool of website visitors into significant leads. This comprehensive strategy guarantees that your marketing initiatives are not only streamlined but also exceptionally effective in boosting conversions while fostering long-term relationships with your audience.

What is Acquisio?

Our lead sizing tool is tailored to empower your sales team, allowing them to efficiently pre-qualify prospective clients and engage in more impactful conversations. By encouraging representatives to ask targeted questions and assess the answers, this tool significantly improves the sales methodology. Furthermore, by providing essential customer insights and additional sales enablement tools such as our lead calculator, your team can effectively convert potential leads in an instant. You will also be able to streamline administrative tasks by utilizing existing templates to create new client accounts; simply input the necessary business information, select a suitable template, and launch campaigns in a matter of minutes. In addition, our local product includes the Lead and Traffic Estimator, which offers your sales representatives accurate forecasts regarding lead generation from their initiatives. By harnessing our vast database of local advertising activities and implementing a series of qualifying questions, Acquisio Turing evaluates average CPCs for specific keywords across different sectors and regions, allowing it to recommend the most advantageous package. This tool is accompanied by a strategically planned media budget to ensure optimal results and expected conversion rates, making your sales approach both streamlined and effective. With such a wealth of resources at their fingertips, your sales representatives can confidently navigate the intricacies of client engagement, leading to improved outcomes and greater success. They will not only enhance their sales performance but also cultivate stronger relationships with potential clients.

Media

Media

Integrations Supported

Adobe Marketo Engage
HubSpot CRM
HubSpot Customer Platform
NeverBounce
Salesforce
Salesforce Marketing Cloud Account Engagement
ZoomInfo
ZoomInfo Chat
ZoomInfo Copilot
ZoomInfo Operations
ZoomInfo Sales

Integrations Supported

AVANSER
Call Sumo
Car Wars
Convirza
Data Virtuality
Delacon
Marchex
MetaRouter
Telmetrics

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

ZoomInfo

Date Founded

2007

Company Location

United States

Company Website

www.zoominfo.com/products/marketing

Company Facts

Organization Name

Acquisio

Date Founded

2003

Company Location

Canada

Company Website

www.acquisio.com

Categories and Features

Account Based Marketing

Target Account Identification

Buyer Intent

B2B Lead Generation
Intent Data

Campaign Management

Lead Management

Chatbot

Not specified

Customer Data Platforms (CDP)

Campaign Management

Display Advertising

Not specified

Lead Management

Campaign Management

Marketing Analytics

Campaign Management

Technographic Data

Not specified

Categories and Features

Ad Optimization

Not specified

Campaign Management

Channel Management
Multi-Campaign

Display Advertising

Not specified

PPC

Not specified

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