Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • 3Q Reviews & Ratings
    4.9 out of 5 stars 14 Ratings
    Company Website for 3Q
  • BoldTrail Reviews & Ratings
    4.5 out of 5 stars 2,126 Ratings
    Company Website for BoldTrail
  • TelemetryOS Reviews & Ratings
    4.8 out of 5 stars 282 Ratings
    Company Website for TelemetryOS
  • Hotspot Shield Reviews & Ratings
    4.2 out of 5 stars 121 Ratings
    Company Website for Hotspot Shield
  • ReadyTech Reviews & Ratings
    Company Website for ReadyTech
  • Crowdin Reviews & Ratings
    4.5 out of 5 stars 944 Ratings
    Company Website for Crowdin
  • 800.com Reviews & Ratings
    4.5 out of 5 stars 2,436 Ratings
    Company Website for 800.com
  • Birdeye Reviews & Ratings
    4.7 out of 5 stars 5,194 Ratings
    Company Website for Birdeye
  • LTX Reviews & Ratings
    4.4 out of 5 stars 182 Ratings
    Company Website for LTX
  • Signalmash Reviews & Ratings
    4.9 out of 5 stars 16 Ratings
    Company Website for Signalmash

What is ZypMedia?

ZypTV is a programmatic platform crafted to bridge the gap between media buyers and streaming TV advertisers, allowing them to reach local audiences on various devices. It supports both national and local brands that contribute meaningfully to our everyday experiences, thereby enriching our communities and neighborhoods. By providing ad-supported local news and entertainment, ZypTV fosters interaction between users and the businesses that are essential to their regions. With the incorporation of a demand-side platform, ZypTV amplifies the reach and impact of traditional local media, enabling smaller businesses to connect with their target customers more effectively. The rise of streaming TV has notably altered consumer habits, equipping local broadcast media with the benefits of digital advertising. Nonetheless, executing local programmatic streaming TV involves distinct challenges, particularly because of the vast scale and automation required to oversee numerous small, geo-targeted campaigns at once, highlighting the intricacies and innovations necessary in this sector. As the landscape continues to evolve, it becomes increasingly crucial for advertisers and consumers to adapt to emerging technologies for optimal engagement. The ongoing transformation in media consumption patterns further emphasizes the need for platforms like ZypTV to stay ahead of the curve.

What is Active Agent DSP?

Active Agent operates as a robust omnichannel demand-side platform that delivers innovative marketing technology focused on enabling automated, value-driven, and data-informed media buying. It supports a variety of formats including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. By streamlining the planning, purchasing, and optimization of programmatic advertising across these various channels, Active Agent simplifies the entire process for marketers. The platform emphasizes the importance of data protection by adhering to IAB standards and EU regulations through intuitive campaign setups that guarantee compliance. Moreover, it ensures brand safety with pre-bid integrations that provide automated quality control during media purchases, thereby securing placements that align with the brand’s values. Additionally, Active Agent offers centralized management for all traditional deal types, featuring forecasting, comprehensive reporting, and a wide array of exclusive always-on deals across different channels. As the digital landscape constantly evolves, Active Agent remains dedicated to adapting its offerings to fulfill the changing needs of marketers effectively. This commitment to innovation ensures that clients are always equipped with the best tools at their disposal.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

ZypMedia

Company Location

United States

Company Website

www.zypmedia.com

Company Facts

Organization Name

Virtual Minds

Date Founded

2001

Company Location

Germany

Company Website

virtualminds.com/active-agent/

Categories and Features

Ad Server

Not specified

Categories and Features

Media Buying

Not specified

Popular Alternatives

Popular Alternatives

StackAdapt Reviews & Ratings

StackAdapt

4.0 out of 5 stars
Adobe Advertising Cloud Reviews & Ratings

Adobe Advertising Cloud

Adobe
5.0 out of 5 stars