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What is appTV?

With our innovative technologies, marketers can effectively reach new targeted audiences without sacrificing the quality or volume of traffic. We place a strong emphasis on maintaining high traffic standards, employing three sophisticated security technologies to continuously monitor and assess traffic integrity, ensuring a fraud-free environment that safeguards sensitive data. This commitment allows us to turn ideas into compelling creative solutions, producing unique and impactful materials and designs. Our approach to creative development includes advanced methodologies for creation, analysis, and classification, enhancing overall efficiency and effectiveness in marketing strategies. Additionally, we strive to stay ahead of industry trends, further enriching our creative processes and outcomes.

What is Equativ?

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Media

No images available

Media

Integrations Supported

Integrations Supported

Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
TrustCommander

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

appTV

Date Founded

2011

Company Location

Israel

Company Website

www.apptv.com

Company Facts

Organization Name

Equativ

Date Founded

2001

Company Location

France

Company Website

www.equativ.com

Categories and Features

Categories and Features

Ad Networks

Not specified

Ad Server

Not specified

Display Advertising

Not specified

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