Top Equativ Alternatives

Kevel, formerly known as Adzerk, provides APIs that enable you to swiftly develop a completely tailored advertising server for various types of ads, including sponsored listings, native advertisements, and internal promotions. By utilizing this service, you can reclaim control over your online presence and increase your revenue streams. The platform, recognized for its excellence, handles more than three billion API requests daily and has significantly decreased build times for major companies like Yelp and Ticketmaster by over 90%. This efficiency not only enhances productivity but also empowers businesses to innovate and expand their advertising strategies effectively.

Marketing strategies that rely on data are often founded on a Customer Data Platform, which aids marketers in refining their understanding of consumer purchasing behaviors. By harnessing and utilizing first-party data, you can enhance clarity and insight throughout your marketing and advertising processes. Developing distinct user personas can be achieved by analyzing demographics, online behavior, and purchase history, which can then be further enriched with supplementary data layers. To drive revenue or design focused marketing campaigns, it's essential to manage digital assets across your own platforms and those of your collaborators. Integrating data from various sources, whether online or offline and from first-party, second-party, or third-party origins, allows for a comprehensive perspective that can inform effective digital strategies. This consolidated data view empowers marketers to employ either pre-existing or tailored Machine Learning models to craft specialized segments, audience groups, predictive analytics, and heuristic approaches. Ultimately, embracing data-driven methodologies can significantly enhance marketing effectiveness and foster deeper customer relationships.

GO Digital serves as a Demand Side Platform designed to help you effectively reach your target audience. Our solution enhances your ability to connect with B2B clients through your advertising efforts. Discover how improving the quality of B2B advertising can significantly boost your sales pipeline. By leveraging over 100 B2B filters such as job title, industry, and company size, you can engage millions of business users more effectively. Enhanced targeting leads to greater engagement and interaction with your campaigns, which can be customized for specific customer personas. With numerous options available and top-notch data accuracy, marketers can benefit from our Bidder as-a-Service feature, gaining access to a cloud-based platform for creating Real-Time Bidding (RTB) strategies. You can enjoy all the necessary bidding options without any added complexity or overhead costs. Additionally, our platform enables same-day deployments in a personalized bidding environment. By implementing the CIENCE tracking pixel, you can elevate your advertising, remarketing, retargeting, and follow-up efforts, all from a single, comprehensive platform designed for maximum efficiency. This unified approach ensures that your marketing strategies are streamlined and effective.

Presenting Google Ad Manager, an all-encompassing platform crafted to boost advertising revenue while protecting your brand across multiple engagement channels, including viewing and playing. Designed to optimize the value of each impression, Ad Manager empowers users to craft enhanced experiences and manage their entire advertising operations through an intuitive, integrated interface. While many digital advertising solutions often overlook user experience, we firmly believe that prioritizing users leads to superior results for marketers. This platform is adept at helping you manage your advertising initiatives and elevate your revenue, no matter your industry. Equipped with powerful tools, Google Ad Manager is tailored to adapt to the changing needs of growing businesses, ensuring both flexibility and scalability. Take the time to explore our wide array of solutions to find the ideal fit for your unique needs, and learn how Ad Manager can transform your advertising approach. By meticulously selecting the appropriate tools and strategies, you can dramatically improve your brand's presence and influence within the digital landscape. As you embark on this journey, remember that each decision you make can profoundly shape your advertising success.

Our flagship offering, the Simpli.fi Programmatic Marketing Platform, streamlines the acquisition of highly-targeted impressions through numerous real-time bidding (RTB) ad exchanges. By utilizing Simpli.fi, programmatic marketers can harness unstructured data, opening up limitless opportunities for both display and mobile advertising strategies. The platform empowers marketers to focus on precise targeting, optimization, and analysis of display campaigns at the level of individual data elements, paralleling the capabilities afforded to local advertisers in pay-for-performance search, which ultimately enhances accuracy and minimizes inefficiencies. Notably, Simpli.fi is unique as the only programmatic marketing solution specifically crafted for unstructured data applications. Unlike many of its rivals that depend on generic technology acquired from third parties, Simpli.fi dedicates itself to developing proprietary technologies tailored for the effective use of unstructured data. Furthermore, the platform includes a well-rounded suite with DSP, DMP, and SSP features, allowing it to serve as a versatile tool for marketers. As a result, users experience a more cohesive and efficient approach to their programmatic marketing initiatives, leading to better performance outcomes and increased return on investment. This comprehensive functionality sets Simpli.fi apart as a leader in the programmatic marketing landscape.

We are raising the bar in the digital advertising space. As a fully integrated programmatic advertising platform, we bring integrity, transparency, and ethical standards to the landscape, tackling major issues that the industry encounters. Our approach is designed not only for present-day performance but also to pave the way for future advancements. We remain in a constant state of innovation, swiftly adapting to our clients' needs with flexibility, promptness, simplicity, and extensive knowledge, all focused on maximizing value and operational efficiency. EMX is recognized as a leading global and independent supply source, serving as the access point for programmatic advertising purchases on CTV, Video, and Display across various screens and devices. By linking sellers to a worldwide advertising ecosystem, EMX employs our proprietary marketing technology, enabling you to enhance your advertising inventory returns across multiple formats and platforms while ensuring complete control and transparency. Our dedication to excellence keeps us at the leading edge of the ever-changing industry landscape. Furthermore, we believe that fostering strong partnerships with our clients is essential to navigating the complexities of the digital advertising world effectively.

EXADS is a robust white-label advertising server that has gained the confidence of advertisers, publishers, and ad networks alike, offering extensive customization options to meet varied requirements. With a diverse array of high-performance ad formats designed for desktop, mobile, and tablet, EXADS adheres to IAB industry standards and maintains compliance with Chrome and the Better Ads Coalition. The platform boasts features such as Full Management & Statistic API, real-time analytics, customizable dashboards, performance management metrics, and advanced financial management tools, alongside customizable ad formats via API, sophisticated targeting options, frequency capping, and retargeting capabilities. Designed with user experience in mind, EXADS ensures an accessible interface that caters to both novices and experienced professionals, making ad management straightforward and efficient. We proudly serve both large and small businesses, addressing their distinct ad serving needs, and invite ad networks, publishers, and advertisers to reach out to discover how EXADS can propel their success in the digital advertising landscape. In a rapidly evolving online marketplace, leveraging a platform like EXADS can significantly enhance your advertising capabilities and drive better results for your campaigns.

Xandr, a branch of Microsoft, operates as a global advertising company that provides a technology-driven platform enriched with data, designed to foster a marketplace for premium advertising. This cutting-edge platform is dedicated to optimizing returns for both advertisers and publishers, while steadfastly adhering to the ideals of an open marketplace and championing the global open web. Among the key products offered by Xandr are Invest DSP, Monetize SSP, and Curate, all of which enable advertisers to connect effectively with their desired audiences and assist publishers in boosting their revenue. With a strong worldwide presence, Xandr is strategically positioned as a vital partner for brands aiming to expand their international reach and enhance audience engagement. As the dynamics of digital advertising continue to shift, Xandr is determined to evolve its offerings in order to align with the ever-changing demands of the marketplace and ensure continued success for its clients. This adaptability reflects their commitment to innovation and excellence in the advertising sector.

AdSpirit's ad server encompasses all the features you could need for effective advertising. Here’s a concise look at some of the capabilities offered by the AdSpirit Ad Server, showcasing its extensive functionality. With integrated video ads, AdSpirit guarantees that your target audience will be captivated. The trend of motion pictures is on the rise, and AdSpirit's video ads provide a straightforward and adaptable way to harness this technology. Thanks to AdSpirit's user-friendly interface, crafting, refining, and assessing video campaigns becomes a seamless process. The platform offers a variety of options for campaign optimization, ensuring you can connect with your intended audience with precision. Always up-to-date, AdSpirit provides a comprehensive view of all relevant data, setting it apart from other systems. Unlike competitors, there’s no need to wait for lengthy report generation; simply click on your statistics to access live data instantly, making campaign management more efficient than ever before. This innovative approach empowers advertisers to make timely decisions based on real-time insights.

We combine technology, data, creativity, and service to improve both performance and efficiency within the interconnected realms of CTV, linear, and digital media. Our platform reduces the financial and operational challenges brought on by unnecessary intermediaries, tackles fragmentation issues, and offers outstanding consultative support, which is always available to guide you through the ever-changing landscape of privacy and technology. The Nexxen technology stack provides solutions designed for each stage of the supply chain journey—from planning and activation to optimization and measurement—allowing clients to use each component independently based on their specific needs. This adaptability guarantees that clients can effectively modify their strategies, thereby maximizing their potential in a rapidly shifting market landscape, and supports them in achieving their goals more efficiently.

We simplify the process of ad management for users. Our AdServer is designed to handle both inventory and demand efficiently. Our comprehensive technology stack caters specifically to Ad Network Owners and Media Holdings. It includes an integrated data management tool for audience collection and segmentation, enabling more targeted advertising strategies. Our proprietary RTB platform is rich in features, providing access to extensive inventory sources, transparent tools for campaign management, and exceptional targeting options. We deliver optimal enterprise-level ad tech solutions that facilitate effective programmatic purchasing. Additionally, Admixer.HB+, our header-bidding platform, empowers publishers to enhance their ad revenue significantly. With Admixer.HB+'s competitive marketplace, intuitive management tools, and emphasis on user experience, publishers can successfully meet their digital advertising objectives while maximizing their income potential.

Adtelligent empowers publishers by fostering technology independence, enabling them to connect with demand seamlessly while avoiding hidden fees and preserving their revenue. Our platform is equipped with strong ad serving features, innovative header bidding options, and a variety of tools that facilitate alternative routes for buyers. With a focus on maximizing revenue and streamlining integration, we have developed an open platform specifically aimed at managing Header Bidding efficiently. Although the advancements in programmatic advertising and data utilization have significantly enhanced efficiency for advertisers, they have also imposed substantial costs on media owners. In their quest for revenue growth, many publishers have sacrificed their independence, forming intricate partnerships with demand partners and intermediaries. This transition has caused publishers to lose oversight over the sale of their audience to prospective buyers, threatening the core principles of their business model. Additionally, by prioritizing immediate profits through these partnerships, publishers may jeopardize their long-term viability and financial health in an ever-changing digital environment. Ultimately, it is crucial for publishers to reclaim control and navigate this landscape with strategies that ensure lasting success.

The All-Inclusive Advertising Solution is a software suite tailor-made for both advertisers and agencies. This comprehensive array of interconnected tools allows you to identify, track, and engage with your desired audience across multiple platforms. Our advertising technology platform is distinguished by its unparalleled transparency and accessibility in the current market. Each individual component is not only equipped with powerful features but also collaborates seamlessly with other elements in our advertising network to deliver exceptional results. Moreover, our flexible model allows for integration with other leading technologies and services, ensuring you achieve the best possible performance. With a strong international footprint, we offer customized support while being acknowledged as one of the largest privately-owned independent firms in the global advertising technology landscape. This rare blend of local insight and worldwide connectivity truly differentiates us within the competitive industry. With our commitment to innovation and client satisfaction, we continue to evolve to meet the ever-changing needs of our clients.

RhythmOne emerges as a leader in delivering cutting-edge digital advertising solutions across multiple screens. By concentrating on advanced television and utilizing one of the most robust programmatic platforms, we empower brands to connect meaningfully with their audiences, improving outcomes for both advertisers and publishers on a range of devices. RhythmOne has consistently been acknowledged for its excellence, recently achieving the top ranking in Pixalate's Global Seller Trust Index. Discover how we cultivate brand-safe environments for our partners and clients. As the world of Connected TV transitions into the realm of Advanced TV, YuMe by RhythmOne provides extensive reach, accurate targeting, customized creative options, and unique measurement tools, enabling brands to smoothly expand their linear television and multiscreen digital video strategies to engage connected viewers. Moreover, RhythmInfluence by RhythmOne connects marketers with passionate influencers who adeptly weave branded stories into the trusted content and social media platforms that audiences interact with, creating powerful results that resonate deeply. Through these innovative approaches, we continually aim to transform the advertising experience for both brands and consumers, fostering a more engaging and effective marketing landscape. Ultimately, our commitment to excellence drives us to push the boundaries and redefine what is possible in the advertising industry.

Leading the way in digital marketing, OpenAudience facilitates the engagement of every adult with an online presence across multiple devices, screens, and households on the open web. This cutting-edge platform acts as a groundbreaking solution for people-based marketing, providing distinctive features that improve advertising effectiveness and ease of use throughout the expansive open web landscape. Built on three core principles, it emphasizes a privacy-first approach while seamlessly incorporating data with exceptional accuracy and precision. This empowers brands to uncover authentic insights into their customers and target audiences, ultimately enhancing advertising performance and maximizing returns. With its unparalleled reach into the open web, OpenX boasts unmatched expertise in navigating this digital arena, drawing on over a decade of experience managing the industry's largest and most esteemed independent ad exchange for substantial impact. Consequently, marketers can adeptly maneuver through the intricacies of digital advertising, harnessing the full potential of a strong and efficient platform, thereby setting themselves up for sustained success in their campaigns.

Imonomy was founded on the belief that images can create profound connections among online users in ways that are both engaging and impactful. By merging semantic programming with contextual analysis and leveraging extensive Big Data analytics, we have crafted an advanced In-Image platform that enhances the ecosystem for publishers, advertisers, and users. Our goal is to tap into every image on the internet to extract significant value from them. We firmly believe that thriving in the digital space depends on meeting the needs of the three core market players: publishers, advertisers, and users. The success of our image solutions for these groups ultimately magnifies the achievements of each participant. Overlooking even one stakeholder could threaten the stability of the others involved. Continuously meeting the unique requirements of each group in such a rapidly changing landscape is a formidable challenge, yet it's a challenge we wholeheartedly welcome. By navigating these complexities, we strive to create a triumvirate of successes that uplifts the entire industry ecosystem. This comprehensive strategy guarantees that the innovations we make in image technology resonate positively with every participant in the digital realm, fostering collaboration and shared growth.

SpotX offers a unified platform that brings together television, Over-the-Top (OTT), and digital video advertising to maximize efficiency in the complex video ad landscape. This all-encompassing video ad serving solution is crafted to help publishers optimize their workflows while enhancing their profitability. By consolidating multiple demand sources, SpotX enables users to increase revenue through a seamless interface. The platform automates the sales process for video inventory, ensuring total transparency and safeguarding brand integrity across various devices. It allows for the utilization of unique first- and third-party audience data within a secure environment, thus augmenting the value of your inventory. Collaborating with SpotX’s Customer Success Team permits the customization of your video strategy in alignment with your unique key performance indicators (KPIs). Additionally, the platform's connections on the buy-side help refine inventory offerings, striving for the best fill rates and yield. With access to premium supply from SpotX Managed Services Team or programmatic demand-side partners, users can confidently make purchasing decisions backed by insights and assistance from a dedicated Account Team. Furthermore, the platform’s flexibility in adapting to market fluctuations guarantees that your advertising approach stays effective and pertinent as trends evolve, ensuring long-term success. As a result, SpotX empowers businesses to stay ahead in the dynamic advertising landscape.

The iGaming Audience Platform integrates a Data Management Platform (DMP), a Demand-Side Platform (DSP), and an Ad Server, creating a holistic ecosystem for media buyers to efficiently strategize, acquire, and track advertising in real-time. By utilizing extensive datasets and sophisticated machine learning algorithms, we facilitate the rapid communication of information to the DSP, enabling accurate targeting and effective management of campaigns. Delta Big Data significantly enhances the reporting capabilities of our Ad Server, allowing clients to verify that their campaigns have successfully reached the desired demographic segments for the first time. Additionally, the Delta Projects Audience Station (DMP) equips users with the tools to precisely identify and manage their target audiences. By accurately segmenting these groups, advertisers can dramatically boost their campaign effectiveness. The Audience Station also offers valuable insights into ideal targeting tactics and timing, empowering marketers to analyze iGaming customer behavior, monitor spending trends, assess purchase intentions, evaluate product desirability, and measure audience performance. As a result, this powerful platform fosters a more insightful and impactful advertising strategy, ultimately leading to improved return on investment for clients. Furthermore, the continuous evolution of the platform ensures that users remain at the forefront of advertising innovation.

REXRTB stands out as an advanced Ad Serving System specifically designed for both media buyers and sellers seeking optimal results. Its comprehensive toolkit caters to the needs of supply and demand partners alike, enhancing the management and oversight of advertising media and assets. The platform supports a diverse range of formats, channels, and models, making it adaptable to various advertising strategies. Recently, REXRTB has rolled out an innovative ad serving technology that integrates all the crucial features commonly found in third-party solutions. Through its Supply-Side Platform (SSP), supply partners can effectively showcase their traffic while easily connecting to numerous demand-side platforms. All OpenRTB formats are available, including Display, Mobile, Video, Native, and Popunder/Popup ads. The user-friendly dashboard provided by REXRTB empowers supply partners to manage their inventory with ease, thereby optimizing revenue by delivering the most relevant ads. Users also have the option to create a customized SSP that aligns with their specific business goals. Furthermore, REXRTB's White Label Demand-Side Platform (DSP) enables users to develop and manage multiple campaigns, perform real-time analyses and optimizations, and gain a thorough understanding of campaign performance metrics. This extensive feature set establishes REXRTB as a holistic solution for enhancing advertising efficiency and effectiveness in a competitive landscape. In an ever-evolving digital marketplace, REXRTB remains committed to continuous improvement and innovation, ensuring that its users stay ahead of industry trends.

Ad network: Leading provider for Asian traffic, boasting exceptional conversion rates and high-quality visitors. Launch your campaigns to boost global online sales effortlessly. Utilize adaptable targeting to effectively manage pop, native, display, and push ad formats. The user-friendly platform enables instant setup, allowing you to begin right away. You will benefit from comprehensive services and round-the-clock support from industry specialists committed to your success online. Partnering with ADxAD guarantees that you maximize every dollar spent on advertising. Connect with your audience at optimal times and locations, ensuring precision and effectiveness across all scales. With over 3 billion impressions daily, 3,000 advertisers, and a presence in 34 countries, our ads are designed to enhance your online sales significantly. This extensive reach ensures that your marketing efforts are both impactful and far-reaching.

At the crossroads of programmatic advertising and media, Adobe distinguishes itself with a robust independent advertising platform that effortlessly integrates and automates all facets of media, screens, data, and creativity on a grand scale. This development signals a departure from fragmented media strategies, as automated media procurement through a demand-side platform (DSP) becomes crucial for organizations looking to elevate their digital marketing approaches. A well-chosen DSP can offer the necessary competitive advantage for executing your strategies both efficiently and cost-effectively, while also facilitating accurate result forecasting and creating delightful experiences for your audience. Recognized consistently as a Leader in the field by Forrester, Adobe Advertising Cloud exemplifies a dedication to delivering exceptional service. Discover how we can help you carve out your own path to market leadership. Utilizing a unified demand-side platform enhances the visualization of an omni-channel strategy; with Adobe Advertising Cloud DSP, you can tap into a vast, agnostic inventory of advertisements across multiple media channels, paired with a comprehensive toolkit for ensuring quality and precise measurement. This combination empowers you to reach your advertising objectives more successfully while fostering an environment that encourages collaboration and innovation. Embrace the future of advertising where all components function in unison for optimal effectiveness and influence.

SmartyAds provides a comprehensive programmatic solution designed to simplify the advertising process for both publishers and advertisers alike. After more than seven years of development, it now encompasses all essential tools required for successful campaigns, including Demand-Side Platforms (DSP), Supply-Side Platforms (SSP), Data Management Platforms (DMP), and White Label Solutions. With these integrated platforms, users can efficiently manage their advertising strategies by focusing on specific audiences, locations, and trading methods. This streamlined approach significantly enhances the speed at which users can reach their advertising objectives. Ultimately, SmartyAds empowers clients to maximize their campaign potential in a competitive market.

The Success of Agencies. Delve into the self-service programmatic advertising platform that is a favorite among leading digital marketers throughout North America. StackAdapt elevates the conventional Demand-Side Platform (DSP) experience by providing state-of-the-art technology, coupled with a committed team that has a deep understanding of the advertising environment and the agencies striving to exceed client expectations. This is exactly why StackAdapt presents distinctive benefits: there are no monthly minimums, accommodating the variable nature of brands, campaigns, and market fluctuations. Moreover, the insight provided by the StackAdapt Creative Studio ensures that your programmatic media mix performs at its best, paired with outstanding creatives. In addition, StackAdapt offers a vast array of inventory sources across diverse channels and devices, positioning itself as the industry leader in scalable native advertising. With such a comprehensive suite of offerings, agencies are empowered to effectively manage the intricacies of the digital advertising landscape while achieving their goals. This adaptability and resourcefulness ultimately contribute to the sustained success of agencies in a competitive market.

Discover a powerful ad management and serving platform that allows you to execute, oversee, and optimize your advertising campaigns with complete consistency. Customize every aspect of our ad serving solution to reflect your brand's unique identity flawlessly. Leverage award-winning software developed by industry professionals, ensuring your brand receives the visibility it deserves. The Epom Bidder provides a holistic approach for gaining additional traffic at competitive rates, enabling effortless integration of any SSPs into your account with just a few clicks, or you can buy inventory directly from the Epom Market. Streamline the programmatic buying journey with the capabilities of the Epom Ad Server RTB platform. Elevate your advertising performance by integrating seamlessly with your partner DSPs, or utilize over 60 pre-built DSPs offered by the Epom Ad Server's Real-Time Bidding platform. Access premium ad inventory and effectively target your audience using sophisticated targeting strategies across multiple devices. Deliver your advertising creatives accurately to the appropriate users on mobile, desktop, video, in-app, and more, while completely eliminating wasted ad spend and discrepancies. With such a vast array of features at your disposal, you can confidently ensure that your advertising strategy is both efficient and impactful, driving better results for your campaigns. Through ongoing analysis and adjustments, you can refine your approach to achieve even greater success in reaching your advertising goals.

Are you struggling to optimize yield across different channels, create effective inventory and pricing strategies, and improve your tracking and billing systems? These components are critical for the success of any advertising business. Acknowledging this demand, Operative has developed the Operative Digital Platform, specifically designed to integrate with your existing operations while steering you toward your future goals. While the idea of transitioning may seem overwhelming, Operative ensures you can be fully functional in just 8 weeks, thanks to our dedicated automation tools for migration and a dependable, scalable implementation process. There’s no need to postpone evaluating your post-DSM environment; you can move to your new platform ahead of the deadline, which will facilitate reporting and optimize processes throughout your organization. Operative has a proven track record of assisting clients in achieving substantial returns on investment by leveraging the Operative.One® platform to efficiently manage their digital advertising operations, ensuring that your business is prepared for both current and future challenges. By opting for Operative, you not only enhance your operational efficiency but also equip your business to excel in a constantly changing marketplace. This partnership enables you to focus on your core business while we handle the complexities of digital advertising management.

Clickio provides various subscription plans, featuring a complimentary option, aimed at assisting small enterprises in achieving regulatory compliance. This flexibility allows businesses of different sizes to find the right support for their needs.

Enterprise media now boasts an innovative Ad Revenue Optimization Platform aimed at maximizing revenue generation for content creators around the globe. This platform connects users to over 50 premium advertising exchanges and employs cutting-edge ad serving technology to provide extensive ad operations assistance. With a unified interface, our solution guarantees that each ad impression on your site generates the highest possible profit. The user-friendly visual ad manager allows individuals to easily design new ad units and layouts with just a few clicks. Moreover, our layout optimizer, driven by machine learning, promotes revenue growth through automated A/B testing strategies. Publishers are empowered to open their ad inventory to real-time bids from multiple demand partners, while our smart system intelligently selects the optimal number of partners to ensure maximum yield for every impression. We are committed to aiding publishers in recovering revenue lost to ad blockers while adhering to the stringent user experience standards established by Acceptable Ads guidelines. By utilizing our platform, publishers can significantly increase their earnings and refine their entire advertising approach. This transformative solution not only enhances revenue but also streamlines the ad management process, allowing creators to focus more on content production.

By placing the needs of publishers at the forefront, we enable our clients to fully realize the potential of their digital assets while providing marketers with straightforward access to high-quality inventory. Our dedication to tackling the most pressing challenges in the sector has established us as frontrunners in sell-side innovation throughout the years. We offer vital audience insights and sophisticated machine-learning algorithms that enhance monetization across a variety of devices, channels, and ad formats. PubMatic has created a global framework aimed at fostering meaningful connections among consumers, content, and brands on a large scale. It is essential to equip you with the necessary tools for making informed and strategic decisions. Our product vision strives to furnish clients with a holistic advertising technology stack. Additionally, we have crafted a flexible system where each component can be customized and expanded to address specific requirements. This adaptability not only ensures that our clients can keep pace with the rapidly changing environment but also empowers them to seize new opportunities for growth and success. The future of advertising is not just about technology; it's about creating lasting partnerships that drive mutual success.

With the rapid growth of data and the increasing need to safeguard consumer personally identifiable information (PII), marketers encounter a multitude of challenges in efficiently driving brand and sales growth. To effectively address these hurdles, it is crucial to utilize advanced AI-driven decision-making technologies that are built for scalability. Scibids, a leader in marketing AI, offers a solution for addressable paid digital media that can improve key performance indicators (KPIs) by 30% to 70%, even in cases where marketing campaigns have reached a performance plateau or are no longer growing. Marketers must recognize that AI-driven optimization is essential rather than merely optional. Scibids AI stands out by providing an intelligent interface that integrates effortlessly with demand-side platforms (DSPs), taking campaign optimization to unprecedented levels. The technology supports a variety of ad formats, including standard and rich IAB display ads, video, native, and audio formats, while also being able to enhance a broad spectrum of KPIs, including custom formulas that leverage different measurement sources. Furthermore, adopting such pioneering solutions not only refines marketing strategies but also fosters deeper and more meaningful consumer engagement. In a competitive landscape, integrating innovative AI tools can create a significant advantage for brands striving to connect with their audiences effectively.

The pace of change in the world is accelerating, making it increasingly difficult to capture and hold your audience's interest. Factors such as diminishing attention spans, heightened competition, and the need for more tailored content all contribute to the complexity of nurturing a strong connection with your customers. By utilizing the Naviga Content Engagement Platform (CEP), you can create lasting value that encourages repeat engagement. Our approach is straightforward: we assist you in crafting, enhancing, distributing, and monetizing your content, allowing you to manage interactions seamlessly and prioritize what truly matters—developing meaningful relationships with your audience. Based in Bloomington, MN, and with regional offices globally, Naviga proudly serves over 3,200 clients across various sectors, including news media, broadcasting, magazines, financial services, and corporate entities in 45 different countries. Additionally, our commitment to innovation ensures that we continuously adapt to the shifting landscape of content engagement.

Publift is an innovative programmatic advertising technology firm that collaborates with digital publishers to boost their advertising revenues. Established by two former Google employees, Publift offers a user-friendly, proprietary software platform that enables publishers to concentrate on crafting engaging content for their audiences while minimizing the time spent on managing the advertising income essential to their operations. Through a single Fuse tag, publishers gain access to an extensive array of advertising technology, including header management, header bidding, open bidding, ad layout optimization, and brand safety features, all conveniently managed from one dashboard. Fuse uniquely empowers publishers to enhance and oversee their advertising technology, featuring intuitive integrations such as multivariate testing, integration with content management platforms, alert monitoring, and automated bidding optimization. As a testament to its effectiveness, our platform has facilitated an impressive average revenue growth of 60% for clients year-over-year, proving its value in the competitive digital landscape.

Founded in 2010, Bannerflow is a Creative Management Platform (CMP) that empowers in-house marketing teams to take charge of their display advertising efforts. This software enables teams to design, scale, publish, analyze, and customize their display campaigns effectively. With Bannerflow CMP, brands can oversee the entire lifecycle of their campaigns, enhancing workflows across different languages and markets while ensuring complete transparency regarding costs and performance metrics. Headquartered in Stockholm, Sweden, Bannerflow has rapidly established itself as a prominent tech company, earning recognition from Deloitte's Tech 50 list since 2016 and making it onto the Financial Times FT1000 list in the same year. Recently, the company achieved the prestigious Master Di Gasell status, further solidifying its reputation in the industry. Trusted by renowned brands such as Three, Shutterstock, and Lonely Planet, Bannerflow is committed to continually investing in innovative solutions that empower its clients to excel in digital marketing initiatives. Their focus on cutting-edge technology and customer success remains at the forefront of their mission.

Microsoft Monetize is a strategic platform created to optimize inventory management and address a variety of buyer needs, enabling you to fully leverage the potential of your inventory. It provides a cohesive method for handling inventory and demand across multiple types of transactions, channels, and formats. With its robust analytics and data capabilities, the platform aids in effectively maximizing the value of your inventory. Its distinct emphasis on both buyers and sellers encourages varied demand and scalability. Additionally, it strengthens your business with a comprehensive supply-side solution that supports cross-channel monetization while offering critical insights. By gaining control over your entire advertising sales process, from strategic planning to execution, you benefit from a clear and transparent ad-serving solution that improves operational efficiency. This all-encompassing strategy ensures that you remain competitive in a fast-paced market landscape, allowing you to adapt and thrive amidst ongoing changes. Ultimately, Microsoft Monetize positions your business to seize new opportunities and harness growth in an increasingly digital world.

Hybrid operates as a global full-stack programmatic advertising ecosystem, with its headquarters located in Warsaw and offices spanning across various countries, including India, Germany, and Indonesia. Our dedicated team is committed to leading the digital marketing landscape, consistently aiming to surpass client expectations and build lasting trust. We empower both agencies and brands to execute top-notch advertising strategies, transforming their ambitions of captivating customer interest into effective marketing campaigns. By leveraging our internally developed programmatic ecosystem, partnering with premier suppliers, and utilizing advanced ML/AI algorithms, we focus on achieving optimal KPIs, positioning ourselves as formidable competitors in the industry. Clients can choose between full-service and self-service options, benefiting from our expertise in Europe, North America, and Asia. Among our esteemed clients are major players like GroupM, BBDO, and Dentsu Aegis Network, in addition to renowned brands such as Coca-Cola and Nestle. As we continue to expand our global presence, we remain committed to innovation and excellence in the advertising realm.

Introducing a performance-driven ad server: UpRival, designed specifically for media buyers, ad networks, and various other users. Regardless of the products you promote, our templates ensure that both you and your development team can achieve the optimal ad experience. Our ad templates are effective in enhancing your branding, boosting performance, and allowing for a distinctive appearance. UpRival provides the flexibility to tailor your client-facing advertising server, enabling you to design a user interface that aligns perfectly with your brand identity. With just a few simple clicks, you can significantly enhance brand visibility and bolster your reputation. Additionally, UpRival simplifies the management and delivery of advertising campaigns across numerous websites, offering the capability to establish your own custom domains for a more personalized touch. This comprehensive approach allows for a seamless advertising experience that caters to your specific needs.

ExactDrive has developed a state-of-the-art real-time media buying platform that enables digital marketers to evaluate, bid on, and secure advertising slots on a per-impression basis. By utilizing real-time bidding, advertisers can create significant one-on-one connections with their target audiences while increasing the scale, safety, and efficiency of their marketing efforts. Whether your aim is to boost brand recognition, encourage consumer engagement, or experiment with new marketing avenues, ExactDrive's committed managed services team works diligently behind the scenes to help you meet your goals, allowing you to focus on essential operational responsibilities. Our all-encompassing digital media buying and planning platform acts as a comprehensive solution for strategizing, trafficking, managing, and assessing your online advertising tactics. To unlock expert assistance and take command of your advertising campaigns, simply fill out the provided form. With ExactDrive, you gain total command over your online advertising endeavors, supported by our skilled managed services team. This platform delivers the flexibility and outreach needed for achieving peak results in your campaigns while offering extraordinary insights through sophisticated reporting tools. Furthermore, you can have confidence that our forward-thinking approach will simplify the intricacies of digital advertising, ultimately leading to a more effective marketing strategy. Our dedication to innovation ensures that your advertising efforts are not only efficient but also tailored to meet your unique business needs.

Media.net is recognized as a leading global sell-side platform that connects publishers, advertisers, and users while fostering a fair and open web environment. It offers a wide range of monetization strategies, including display, native, and video advertising, aimed at maximizing revenue for content creators. The platform's innovative ad formats utilize contextual targeting methods to show pertinent advertisements based on the surrounding content, effectively eliminating the reliance on cookies. Advertisers gain direct access to premium inventory, enabling them to target specific audiences at various stages of the marketing funnel. Furthermore, Media.net's sophisticated AI-powered yield optimization tools and comprehensive control panel allow publishers to gain an in-depth view of their monetization strategies. Partnerships with leading verification and measurement firms enhance the ability to assess campaign effectiveness accurately. With a dedicated team of over 500 engineers, Media.net is committed to continuous innovation and growth as it navigates the rapidly changing digital landscape. Their proactive approach to market fluctuations reinforces their position as a leader in the industry while also setting a standard for others to follow.

Takeads is a digital platform designed specifically for publishers aiming to maximize their revenue from online content. If you operate a website, web application, or any form of digital media, Takeads offers a streamlined solution to transform your web traffic into reliable income. By linking publishers with a global array of advertisers, Takeads not only fosters audience retention but also facilitates earnings through effective, non-intrusive advertising strategies. This ensures that content creators can focus on delivering quality material while still benefiting financially.

Auxo Ads, a product of Cyber Media Research and Services Limited (CMRSL), is an advanced supply side platform (SSP) that leverages AI and machine learning technology to enhance ad bidding for publishers while ensuring a seamless user experience. By utilizing Auxo Ads, publishers can effectively optimize their advertising inventory, thus boosting their revenue through both programmatic and high-quality direct orders. The platform empowers publishers to efficiently manage their ad inventory, catering to the needs of direct programmatic buyers and various ad networks simultaneously. Additionally, publishers benefit from a comprehensive reporting system that offers in-depth analytics, enabling them to make informed decisions to maximize their revenue potential. With its innovative features, Auxo Ads stands out as a vital tool for any publisher seeking to navigate the complexities of digital advertising.

Traffic Roots provides a specialized programmatic advertising platform designed specifically for agencies, media buyers, and brands, highlighting the uniqueness of its services compared to others in the market. Utilizing the Traffic Roots DSP, advertisers can accurately reach their desired audience while benefiting from real-time campaign updates and performance monitoring. Witness a rapid increase in website traffic and user interaction, as our sophisticated ad targeting techniques effortlessly connect you with consumers. Maintain your brand's visibility in the digital realm by showcasing advertisements on well-known apps and lifestyle magazines. Our extensive media coverage spans various interests, catering to everything from mainstream news to specialized topics such as CBD, cannabis, politics, and even charming animals. As a dynamic and innovative advertising technology company, Traffic Roots is committed to boosting revenue within the digital ecosystem, especially in the cannabis industry. Our dedication to developing, revolutionizing, and refining technology at a significant scale distinguishes us as pioneers in the field of innovation. By consistently evolving and broadening our services, we aim to address the varied demands of our clients and adapt to the shifting dynamics of the marketplace, ensuring we remain a step ahead in this competitive landscape. Embrace the future of advertising with Traffic Roots, as we redefine the possibilities of digital marketing.

AdOperator provides a rapid solution for publishers to capitalize on their mobile web traffic while simultaneously offering advertisers greater visibility to meet their goals through cutting-edge advertising methods. By engaging with our platform, users can markedly enhance their return on investment, improve lead generation, optimize pay-per-click performance, increase sales, and elevate overall revenue. Push notifications are interactive messages that users receive, regardless of whether they are actively using their device or visiting a website. When individuals check their phones or browse the internet, the first thing they notice is a push notification, which makes this advertising approach one of the most potent for online businesses. Utilize this feature to amplify your product and service marketing, ultimately leading to increased sales and customer engagement. This advertising technique is commonly employed by marketing agencies and digital advertising firms. A significant advantage of popunder ads is that they do not disrupt the user’s ongoing activities, whether they are scrolling through a website, navigating a social media platform, reading articles, listening to podcasts, watching YouTube videos, or shopping online. Rather, these ads subtly appear behind the browser tab, preserving a smooth user experience while still conveying effective messages. This strategy ensures that users can maintain their focus on their current tasks while also being introduced to pertinent advertising content, enhancing overall advertising effectiveness. Furthermore, by integrating these methods, businesses can achieve a more comprehensive approach to their marketing strategies.

BidTheatre DSP delivers a thorough solution for programmatic display advertising that encompasses a variety of ad types such as banners, videos, and native ads, catering specifically to agencies, advertisers, and integrators. This platform facilitates accurate targeting within local, national, and international markets, alleviating the challenges often linked to managing numerous supply relationships. By employing diverse ad formats across desktop, mobile, and tablet devices, we actively engage your target demographic in real time while utilizing data to enhance efficiency and reduce waste. Our autonomy from publishers and ad networks guarantees complete clarity regarding fees and expenses, allowing us to concentrate on maximizing value for our clients. Committed to product innovation, we stay at the forefront of advertising technology, enabling our clients to focus on their creative endeavors while we manage the more monotonous aspects of the process. Possessing a comprehensive understanding of the Northern European market and its leading stakeholders, we establish ourselves as a cooperative ally, offering flexible support and strategic planning tailored to your advertising requirements. By doing so, we not only enhance your advertising results but also cultivate a strong, enduring partnership rooted in trust and shared expertise, ultimately contributing to your long-term success in the advertising landscape.

diDNA represents a groundbreaking advertising management solution designed specifically for all players involved on the supply side of the advertising ecosystem, including both publishers and ad tech partners. By employing a well-rounded strategy that integrates vital ad technology and connects to over 70 demand partners, it significantly boosts ad revenue. The platform showcases remarkable performance metrics, achieving 95% fill rates, 98% viewability, and ad revenue growth between 100% and 150%, along with an average RPM of $5 and enhanced site loading speeds. In addition, it provides fully transparent, real-time reporting tailored for actionable insights. With its exceptional capability to optimize all forms of digital ad inventory, diDNA utilizes proprietary technology, brand safety measures, and access to high-quality demand sources. Moreover, diDNA's enterprise-level ad management system is meticulously designed to enhance revenue for publishers by harnessing advanced machine learning and artificial intelligence to refine its rules engine, which streamlines the ad management experience and empowers publishers to unlock their maximum revenue potential. This blend of innovative technology and dedicated support enables publishers to concentrate on creating content while reaping the benefits of improved ad performance, ultimately leading to a more effective and efficient advertising strategy. As a result, diDNA not only enhances profitability but also fosters a sustainable advertising environment for all stakeholders involved.

Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry.

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

Founded in 2006 by Benjamin Fonzé and operating under the EXOGROUP, ExoClick is a trailblazing advertising company based in Barcelona, Spain. The company provides two primary services to advertisers and publishers: an Ad Exchange and an Ad Network. Through its innovative ad exchange, publishers can successfully monetize their traffic not only through ExoClick’s network but also via a multitude of other ad networks and demand-side platforms (DSPs). With the capability to deliver over 8.5 billion geo-targeted ads every day, ExoClick connects to an extensive network of 65,000 web and mobile publisher platforms across the globe. The platform features cutting-edge software that includes more than 20 distinct ad formats, precise targeting options, and advanced behavioral retargeting capabilities, along with comprehensive big data analytics and strategic tools aimed at maximizing return on investment. In addition to real-time data updates occurring every 60 seconds, ExoClick allows for day parting to optimize advertising efforts, while also offering 24/7 customer support. Moreover, the platform's API provides developers with the tools needed to create custom plugins and software enhancements, which streamline automation within the ExoClick ecosystem. This level of adaptability ensures a highly customized advertising experience that meets the individual requirements of clients, ultimately enhancing the effectiveness of their marketing strategies. As a result, ExoClick stands out not only for its technological advancements but also for its commitment to supporting its users through various innovative solutions.

CoEx stands out as an innovative and award-winning software solution designed specifically for retailers and brands to effectively navigate their first and second party data strategies. By integrating four key solutions frequently utilized by digital marketers into a single platform, CoEx offers users the ability to manage a variety of data assets such as website interactions, mobile applications, CRM, and POS systems, all while ensuring that data is standardized under a cohesive taxonomy to boost our data marketplace. Our cost-effective model, combined with a robust feature set, allows clients to build and maintain tailored audience segments with lower management costs. This efficient economic structure enables clients to invest a larger share of their marketing budget into actual advertising, rather than spending it on data management and ingestion. Furthermore, by achieving superior data match rates, we assist clients in preventing the data loss that often results from poor platform compatibility, which allows them to retain their entire audience and maximize marketing potential. In addition, our platform grants access to invaluable data from retailers and brands, which aids in crafting segments that consist of qualified shoppers, thus improving targeting precision. By adopting this holistic approach, CoEx establishes itself as an indispensable asset for any organization aiming to enhance its data-driven marketing strategies, leading to more impactful campaigns and stronger customer relationships. Ultimately, our commitment to innovation and efficiency makes CoEx a leader in the evolving landscape of data management solutions.

Sovrn offers a diverse array of advertising solutions, technologies, and services tailored for a wide variety of content creators, which helps them generate revenue, grow their businesses, and access a vast pool of data that provides insightful analytics. We understand the importance of unique storytellers, a belief that resonates with the advertisers who choose to partner with us. Our dedication is towards fostering fair and transparent advertising practices, supporting net neutrality, and cultivating strong connections between publishers and advertisers. Regardless of whether you are a seasoned publishing professional or just starting out, we are committed to helping you effectively monetize your content. Our services feature header bidding, server-to-server bidding, and waterfall advertising methodologies. By partnering with top-quality, independent publishers, you can significantly enhance your campaign reach and engage with a responsive audience. We support display, mobile, and video campaigns through our esteemed, certified exchange. Additionally, some of the most respected websites and leading brands around the world depend on Sovrn for exceptional value and measurable results, ensuring mutual benefits from each partnership. Through our innovative tools, content creators can unlock their potential and achieve heightened success in the ever-evolving digital landscape, ultimately leading to a more sustainable business model.

Successful advertising should seamlessly combine outstanding features, intuitive design, and all essential tools within a single platform. By utilizing micro-targeting techniques and machine learning, programmatic media can reach impressive levels of precision in its implementation. Additionally, employing a scalable cloud infrastructure can lead to significant reductions in operational costs. We firmly believe that future media buying platforms should provide a wide-ranging suite of capabilities and resources for advertisers, all available at a straightforward price. Furthermore, we contend that integrated ad fraud detection and brand safety protocols are crucial elements of this system. With tools for pre-bid, post-bid, and in-depth fraud detection, advertisers can acquire valuable insights into the fraud challenges linked to their selected publishers, whether acquired directly or via Real-Time Bidding (RTB). In the end, we maintain that a fully automated programmatic ecosystem not only boosts responsiveness to market changes but also improves overall performance results. In this fast-changing environment, it is imperative to stay ahead of emerging trends and foster transparency for sustained success. The ability to adapt quickly will ultimately define the leaders in advertising.

We offer an exceptional array of analytics, automated decision-making, and integrated programmatic and direct monetization solutions that stand out in the industry. For global publishers, having complete visibility into their operations is crucial; Telaria’s independent platform enables unbiased decisions that result in maximum revenue outcomes. The introduction of a dedicated ad-server tailored for video and Advanced TV allows users to manage, deliver, and report on both programmatic and direct inventory through a single interface. Real-time analytics dashboards merge first-party and third-party data into a cohesive perspective, empowering publishers with actionable insights that drive immediate decision-making. Our advanced decision-making tools enhance control over inventory safety and value, thereby guaranteeing a superior CTV viewing experience. Additionally, Telaria integrates smoothly with all top video demand partners, ensuring broad compatibility. Our unique suite of tools, featuring a Demand Dashboard, streamlines the purchasing process and comes with the support of a dedicated team available around the clock. This comprehensive combination of features positions our clients not only to survive but to excel in a highly competitive market, fostering long-term growth and success. Ultimately, our commitment to innovation and support helps clients navigate the complexities of the digital advertising landscape.