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What is Kevel?

Kevel, formerly known as Adzerk, provides APIs that enable you to swiftly develop a completely tailored advertising server for various types of ads, including sponsored listings, native advertisements, and internal promotions. By utilizing this service, you can reclaim control over your online presence and increase your revenue streams. The platform, recognized for its excellence, handles more than three billion API requests daily and has significantly decreased build times for major companies like Yelp and Ticketmaster by over 90%. This efficiency not only enhances productivity but also empowers businesses to innovate and expand their advertising strategies effectively.

What is Equativ?

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Media

Media

Integrations Supported

DV Publisher Suite
Amazon Web Services (AWS)
Auth0
Clearbit
Placements.io
SSOJet
Segment
Stripe
Twilio

Integrations Supported

DV Publisher Suite
Commanders Act
FuseCommander
Illuma
MINT
Madyourself
ParkAve
TrustCommander

API Availability

API Availability

Pricing Information

Custom. Pricing is based on features needed and request volume.
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Kevel

Date Founded

2010

Company Location

United States

Company Website

www.kevel.com

Company Facts

Organization Name

Equativ

Date Founded

2001

Company Location

France

Company Website

www.equativ.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Display Advertising

Not specified

eCommerce

Mobile Access
Promotions Management
Reviews Management

Marketplace

Promotions Management

Native Advertising

Not specified

UX

Animation
For Mobile
For Websites
Prototyping
Screen Activity Recording
Unmoderated Testing
Usability Testing
User Journeys
User Research

Categories and Features

Ad Networks

Not specified

Ad Server

Not specified

Display Advertising

Not specified

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