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What is CUX?

CUX is a digital experience analytics and behavioral intelligence platform that helps organizations understand user interactions, identify conversion barriers, and improve the performance of websites and native mobile applications. The software combines quantitative analytics with qualitative behavioral information to explain where users encounter difficulties and why they abandon important workflows. Its Goal-Oriented Analytics methodology organizes user behavior around defined business objectives, conversion funnels, and customer journey stages. Automatic event capture records clicks, scrolling activity, gestures, and other interactions without requiring manual configuration of every event. Session recordings and heatmaps enable teams to examine user behavior, investigate confusing interfaces, and identify obstacles affecting engagement and conversions. Proprietary Experience Metrics automatically detect frustration signals such as rage clicks, chaotic mouse movements, and ineffective interactions to highlight experiences that require attention. Conversion Waterfalls connect funnel performance with relevant user sessions and behavioral evidence, helping teams determine which problems have the greatest impact on business outcomes. Mobile analytics capabilities include session replay, touch interaction mapping, behavioral recognition, and user flow visualization for iOS, Android, React Native, and Flutter applications. Cross-platform tracking uses a Universal User ID to connect website and mobile application visits, providing a more complete understanding of customer journeys across devices. The platform includes AI-assisted behavioral analysis and access to dedicated Digital Experience Analysts who review findings, identify usability barriers, and deliver prioritized recommendations for improving digital experiences.

What is Smaply?

Smaply is an innovative software solution designed for journey mapping that offers enhanced flexibility, customization options, and comprehensive Journey Management features. This tool facilitates the creation of detailed customer journey maps while allowing users to dissect the customer experience at each step. Users can enrich each touchpoint with vital elements, visualizing the journey through images, text, emotions, KPIs, and various metrics. By incorporating pain points, potential solutions, and new opportunities, users can obtain insights more efficiently. Additionally, the portfolio graph within the workspace allows for effective tracking, ensuring that users maintain an overview and can prioritize tasks effectively. As a result, journey maps are not merely seen as deliverables; instead, they become integral to the service development process, positioning journey mapping at the heart of organizational strategies. This shift underscores the importance of understanding customer experiences in driving business success.

Media

Media

Integrations Supported

Google Analytics
Google Analytics 360
Google Tag Manager

Integrations Supported

Google Analytics
Asana
Azure DevOps
Figma
Google Cloud Operations Suite
Jira
Linear
Microsoft 365
Microsoft OneDrive
Microsoft SharePoint
Miro
Tableau
Trello
YouTube
monday AI work platform

API Availability

API Availability

Pricing Information

€79 per month
CUX offers 2 pricing models: Business (starting at €79/month) and Enterprise (with custom quote).

CUX offers also a free trial – no expiration date and no credit card required.
Free Trial Offered?

Pricing Information

€390.00/year
We offer 4 pricing tiers:
- free plan
- repository (€390.00/year)
- framework (€690.00/year)
- governance (€990.00/year)
Also we offer a discount for NGOs, educational purposes, and public services.
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

cux.io

Date Founded

2019

Company Location

Poland

Company Website

cux.io

Company Facts

Organization Name

Smaply

Date Founded

2012

Company Location

Austria

Company Website

www.smaply.com

Categories and Features

Customer Experience

Analytics
Customer Segmentation
Dashboard
Multi-Channel Collection
Sentiment Analysis
Trend Analysis

Digital Analytics

Not specified

Product Analytics

Automatic Data Capture
Customer Journey Analytics
Data History Retention
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

Categories and Features

Business Process Management

Collaboration
Process Mapping
Process Modeling & Design
Visual Workflow Management

Customer Data Platforms (CDP)

Customer Profiles
Data Integration
GDPR Compliance

Customer Experience

Analytics
Dashboard
Feedback Management
Knowledge Management

Customer Journey Mapping Tools

Collaboration
Customer Profiles
Data Import / Export
Templates

Customer Satisfaction

Feedback Collection

Customer Success

Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Onboarding

Experience Management

Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection

Personalization

Customer Profiles
Experience Management

Product Analytics

Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

UX

Prototyping
User Journeys
User Research

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