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What is dbaPlatform?

dbaPlatform was specifically crafted for substantial digital marketing firms that oversee major brands. This robust toolset is aimed at enhancing Google My Business listings efficiently. It allows users to automate the publishing of thousands of images and updates with a single action. All performance indicators, including Google My Business analytics, call data, and Google Maps rankings, are represented visually in a consolidated dashboard. This enables clients to grasp the significance of local SEO effectively. Serving as a powerful marketing automation solution, dbaPlatform is utilized by brands, franchises, and agencies to streamline and amplify content distribution through their local merchant networks. As a Google Partner, dbaPlatform has privileged access to Google My Business APIs. Additionally, it features a unique algorithm that embodies the principles of Local Authorityâ„¢, which serves as an independent metric for assessing local keyword rankings. Local Authority is instrumental in forecasting a local merchant's likelihood of appearing in searches with high buying intent. Moreover, dbaPlatform continues to evolve, incorporating user feedback to enhance its features and effectiveness in the ever-changing digital marketing landscape.

What is OwnLocal?

OwnLocal's cutting-edge interactive advertising technology, crafted with a focus on mobile-first design and adaptable IAB standard sizes, is poised to revolutionize the realm of local digital marketing. This innovative solution not only attracts high-quality leads but also expands audience reach across the internet. With intuitive reporting tools, advertisers can effectively demonstrate the benefits and success of digital marketing initiatives to local businesses. The Origami platform significantly boosts digital retention, fosters new revenue streams, and introduces a variety of upsell opportunities within digital sales funnels. Moreover, it includes a visually appealing online directory that offers in-depth insights for advertisers while being optimized for search engine visibility. Each advertising campaign produces dedicated landing pages that are regularly refreshed with pertinent information drawn from print ads, ensuring enhanced visibility in Google searches. The correlation between print advertising frequency and online presence is evident: businesses that increase their ad volume significantly improve their online discoverability. Additionally, all products from OwnLocal feature strong and straightforward reporting capabilities, enabling advertisers to monitor their performance with ease. This holistic approach guarantees that local advertisers can effectively utilize digital strategies to tap into their growth potential, ultimately leading to greater business success. The combination of these features positions OwnLocal as a leader in the evolving digital marketing landscape.

Media

Media

Integrations Supported

Apple Business Chat
Bing
Facebook
Google
Google Business Profile
Google Maps

Integrations Supported

Apple Business Chat
Bing
Facebook
Google
Google Business Profile
Google Maps

API Availability

Has API

API Availability

Has API

Pricing Information

$10.99 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

DBA Media

Date Founded

2017

Company Location

United States

Company Website

dbaplatform.com

Company Facts

Organization Name

OwnLocal

Company Location

United States

Company Website

www.ownlocal.com/products/

Categories and Features

Local Marketing

Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Categories and Features

Local Marketing

Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management

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