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What is diDNA?

diDNA represents a groundbreaking advertising management solution designed specifically for all players involved on the supply side of the advertising ecosystem, including both publishers and ad tech partners. By employing a well-rounded strategy that integrates vital ad technology and connects to over 70 demand partners, it significantly boosts ad revenue. The platform showcases remarkable performance metrics, achieving 95% fill rates, 98% viewability, and ad revenue growth between 100% and 150%, along with an average RPM of $5 and enhanced site loading speeds. In addition, it provides fully transparent, real-time reporting tailored for actionable insights. With its exceptional capability to optimize all forms of digital ad inventory, diDNA utilizes proprietary technology, brand safety measures, and access to high-quality demand sources. Moreover, diDNA's enterprise-level ad management system is meticulously designed to enhance revenue for publishers by harnessing advanced machine learning and artificial intelligence to refine its rules engine, which streamlines the ad management experience and empowers publishers to unlock their maximum revenue potential. This blend of innovative technology and dedicated support enables publishers to concentrate on creating content while reaping the benefits of improved ad performance, ultimately leading to a more effective and efficient advertising strategy. As a result, diDNA not only enhances profitability but also fosters a sustainable advertising environment for all stakeholders involved.

What is AdPlugg?

AdPlugg is a cloud-based solution for managing and serving advertisements that allows users to oversee, control, rotate, and schedule ads on their blogs or websites. With easy-to-use code snippets, users can effortlessly integrate AdPlugg into the source code of any site, making it particularly suitable for WordPress websites. In addition to its integration capabilities, AdPlugg provides powerful Analytics features that create visual representations of data, like graphs and charts, enabling users to evaluate the effectiveness of their ad campaigns. Users can also configure the ad manager to rotate which banners are displayed in specific areas, effectively enhancing their advertising strategies. This extensive functionality positions AdPlugg as an essential tool for anyone aiming to improve their online advertising initiatives while also allowing for the customization of ad placement. Ultimately, AdPlugg not only streamlines the ad management process but also empowers users with insights to make informed decisions about their advertising efforts.

Media

Media

Integrations Supported

Admiral
Amazon Web Services (AWS)
Google Ads
Google Cloud Platform
OpenX
Sovrn
Verizon Cloud
Zimbra

Integrations Supported

WordPress

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$10.00/month
Starting price $10.00/month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

diDNA

Date Founded

2017

Company Location

United States

Company Website

didna.io

Company Facts

Organization Name

AdPlugg

Date Founded

2013

Company Location

United States

Company Website

www.adplugg.com

Categories and Features

Ad Management

Not specified

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Referrals / Affiliates
Video Ad Serving

Display Advertising

Not specified

Website Optimization Tools

Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Ad Management

Not specified

Advertising Agency

Campaign Management

Publishing and Subscriptions

Advertising Management
Campaign Management
Magazines
Newsletters
Newspapers

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