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What is dig?

Dig is an innovative social intelligence platform that assists brands in understanding public sentiments and perceptions by extracting authentic reactions from social media in real-time. It boasts a wide-ranging coverage of social media platforms, formats, and languages, capturing the latest trends, influential creators, ongoing discussions, and emerging narratives. By analyzing social videos and images frame-by-frame, it reveals underlying themes, identifies important figures, and comprehends contexts that traditional text analysis may miss. Its sophisticated natural-language research chatbot can handle complex inquiries, enabling users to explore insights from general trends to specific posts, while linking every response back to its primary source. Moreover, Dig offers advanced context-sensitive sentiment analysis, in-depth creator profiles, valuable narrative insights, customizable dashboards for data visualization, real-time social feeds, smart alerts, comprehensive comment analysis, and cutting-edge figure detection features. This makes it an essential tool for brands aiming to effectively navigate the complexities of the social media landscape. Furthermore, Dig not only helps brands react to current trends but also equips them to proactively shape their engagement strategies in a fast-paced digital environment.

What is Lumen by Talkwalker?

Lumen by Talkwalker is a social listening, media monitoring, and consumer intelligence platform built to help brands understand conversations, protect reputation, and make faster business decisions. The platform represents the next chapter of Talkwalker as it moves closer to Hootsuite while keeping the same data, reports, workflows, and integrations. Lumen by Talkwalker monitors conversations across social, digital, media, and AI channels so teams can identify trends, customer insights, risks, and competitive shifts before they become harder to manage. Its social listening capabilities make social data more accessible across teams and help organizations understand brand sentiment, consumer behavior, and market conversations. Its media monitoring tools help PR and communications teams measure brand performance, monitor coverage, and build stronger PR and content strategies. Its social benchmarking tools allow brands to compare performance against competitors and industry standards. The platform supports business goals such as marketing strategy, product development, media relations, consumer engagement, loyalty, and sales growth. PR teams can use Lumen by Talkwalker to protect reputation and mitigate crises, while social marketing teams can identify trends, measure campaigns, and optimize strategy. Consumer insights teams can uncover unmet customer needs and build innovation programs around real market signals. Agencies can use the platform to showcase data, strengthen recommendations, and win or retain clients. By combining social listening, media monitoring, social benchmarking, audience insights, customer feedback analytics, competitor tracking, and consumer intelligence, Lumen by Talkwalker helps organizations see what others miss and act with confidence.

Media

Media

Integrations Supported

Facebook
Bluesky
Google Business Profile
Instagram
Pinterest
Threads
WhatsApp
YouTube

Integrations Supported

Facebook
Audiense
Cerby
Conductor
Data Virtuality
Desktop.com
Google Analytics
Gradient Works
Netino
OwlyGPT
Tableau
Wiztrust
X (Twitter)

API Availability

API Availability

Pricing Information

$25 per month
Free Version

Pricing Information

$9,600 per year
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

dig

Date Founded

2021

Company Location

United States

Company Website

dig.ai/

Company Facts

Organization Name

Talkwalker

Date Founded

2009

Company Location

Luxembourg

Company Website

www.talkwalker.com

Categories and Features

Social Listening

Not specified

Categories and Features

AI Review Management

Not specified

Brand Monitoring

Not specified

Pricing Optimization

Not specified

Reputation Management

Campaign Management
Sentiment Analysis
Social Media Metrics
Social Media Monitoring

Review Management

Not specified

Sentiment Analysis

Not specified

Social Listening

Not specified

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Engagement Tracking
Influencer Tracking

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