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What is dunnhumby Sphere?

Dunnhumby Sphere has been developed to help retailers transform their media advertising strategies, with a focus on maximizing revenue and enhancing scalability. This all-encompassing platform significantly simplifies the intricacies of retail media management while also reducing expenses. By utilizing dunnhumby Sphere, your advertising partners will benefit from a cutting-edge omnichannel solution that enhances the shopping experience for consumers. It enables considerable improvements in operations and fosters connected customer interactions through comprehensive planning, booking, and execution across both broad and personalized channels. Moreover, it provides easy access to AI-driven audience insights that allow you to predict customer buying behaviors and connect with high-intent shoppers just as they are poised to make a purchase. The implementation of standardized measurement KPIs across different channels allows for a true assessment of the impact of advertising campaigns on sales, customer loyalty, and overall satisfaction over time. By capitalizing on these insights, retailers can effectively refine their advertising strategies to cultivate stronger customer connections and drive sustained growth. Ultimately, dunnhumby Sphere empowers retailers to create a more engaging and effective advertising ecosystem that benefits both the brands and their customers.

What is Criteo Commerce Max?

Criteo Commerce Max revolutionizes the advertising landscape for brands and agencies by enabling the creation of cross-channel retail media campaigns both onsite with over 200 global retailers and offsite across thousands of respected publishers, all while utilizing a closed-loop measurement system that connects directly to real sales data from both online and brick-and-mortar stores. Acting as a centralized hub for more than 200 retailers, Commerce Max allows advertisers to effortlessly manage their onsite and offsite campaigns through a unified platform, which includes streamlined workflows and extensive reporting capabilities. Furthermore, users can tap into AI-enhanced optimization models tailored to boost revenue and effectively engage specific retailer demographics. With access to advanced commerce insights, brands and agencies can make better-informed decisions regarding their media and merchandising tactics, leading to an increase in campaign performance. This cutting-edge platform thus signifies a major advancement in the realm of retail media, paving the way for more strategic and effective advertising initiatives. As a result, it empowers users to harness data-driven strategies that can adapt to the evolving marketplace.

Media

Media

Integrations Supported

CommerceIQ
Flywheel
Google Search Ads 360
Integral Ad Science
Intentwise
LiveRamp
Microsoft Advertising
Pacvue
Quartile
Rithum
Skai
Stackline

Integrations Supported

CommerceIQ
Flywheel
Google Search Ads 360
Integral Ad Science
Intentwise
LiveRamp
Microsoft Advertising
Pacvue
Quartile
Rithum
Skai
Stackline

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

dunnhumby

Company Location

United Kingdom

Company Website

www.dunnhumby.com/retailers/retail-media/dunnhumby-sphere/

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France

Company Website

www.criteo.com/platform/commerce-max/

Categories and Features

Categories and Features

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